Tag Archives: ASA

ASA clears Coral advertisement of being misleading

Copyright: gioiak2 / 123RF Stock Photo

A national press advert for Coral has been cleared by the Advertising Standards Authority, after being brought under question by The Campaign for Fairer Gambling. Featuring in the Racing Post during the World Cup last year, text within the ad stated “PRICE BOOST Argentina v Iceland MESSI TO SCORE 2+ GOALS 5/1,” with the wording “WAS 3/1” struck through before …

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ASA clears Health Lottery advert of social irresponsibility

iakov / 123RF Stock Photo

The Advertising Standards Authority has cleared a Health Lottery ad, featuring a man finding a £1 coin down the back of his armchair, of any wrongdoing. Proceeding to enter a grocery store, the voice over goes on to state “Its George’s lucky day. Now you might think £1 won’t buy you much these days, a loaf of bread, a pint …

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National Lottery ads cleared by Advertising Standards Authority

Three advertisements for the National Lottery have been cleared of wrongdoing by the Advertising Standards Authority (ASA), as a number of complainants challenged whether they suggested that participation could be a solution to financial concerns. The trio, seen on television in September of this year, depicted the same advert in three different variants, those of 120 second, 60 second and …

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Unibet falls foul with ‘sponsored’ Henderson tweet

The Advertising Standards Authority (ASA) has ruled that a tweet from the account of horseracing trainer Nicky Henderson promoting one of his blogs on Unibet’s content site did not qualify as ‘editorial content’ and should have been marked as a sponsored marketing communication. The tweet, posted on 27 October, stated: “We’re underway with the jumps and my exclusive @unibet blog is now ready …

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ASA backs William Hill over restricted customer complaint

The Advertising Standards Authority (ASA) has opted not to uphold a complaint made about a William Hill promotion during the Russian World Cup. The complaint referred to an advert which claimed: “William Hill customers are getting more every day of the World Cup. With two extra bet boosts available on all World Cup matches”. On-screen text then added: “Max stake …

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UKGC warns sector of tougher LCCP consumer & advertising code

The UK Gambling Commission (UKGC) has reminded industry stakeholders of upcoming consumer protection policies, which will be implemented from 31 October 2018. Last August following an open consultation, the UKGC revealed that it would implement a new consumer protection framework, compulsory to UK gambling ‘Licence conditions and Codes of Practice’ – LCCP. UKGC governance focuses its new directive on two …

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32Red and LeoVegas complaints waved away by ASA

Copyright: gioiak2 / 123RF Stock Photo

Online casinos 32Red and www.21.co.uk, operated by LeoVegas Gaming, have seen one complaint each dismissed by the Advertising Standards Authority (ASA). For the latter of the two it was challenged whether the ad “ portrayed gambling in a context of toughness,” with the TV broadcast for the site featured a man in a tuxedo playing blackjack, whilst a heartbeat sounded over …

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CAP and BCAP issue ‘understanding normalisation’ guidelines

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The UK Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) have joined forces, with an aim of clarifying practices that could potentially fall under the banner of normalisation. A frequent occupant of published documentation on industry advertising matters, the document aims to offer a clear differentiation between the promotion of gambling as a legitimately and …

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Commission urges industry to act on advertising warnings

Gambling Commission programme director Ian Angus has emphasised the need for “a proper and constructive debate about gambling marketing and advertising, including sponsorship arrangements in sport”. Angus’ recommendations come after Labour Party deputy leader Tom Watson mapped out the party’s policies on heightening gambling marketing restrictions, aiming to replicate the ‘whistle-to-whistle advertising ban’ introduced in Australia at the start of …

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Tabcorp continues Racing ATA legacy sponsorship

Australian gambling operator Tabcorp will continue its legacy sponsorship of the Australian Trainers Association (ATA) for a further 12-months. Updating the media, Tabcorp marketing detailed that it would continue to act as the ATA’s ‘official wagering partner’, a position it has maintained since 2014. Renewing sponsorship terms for a further 12-months, the ATA detailed that it would work with Tabcorp …

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