The UK Gambling Commission (UKGC) has fined Greentube Alderney Ltd £1 million for failing to meet anti-money laundering (AML) and social responsibility standards. Greentube Alderney, which operates the Admiral Casino brand, breached AML rules for the reported period of September 2022 to June 2023. The Commission deemed that Greentube had failed to properly scrutinise information, causing delays in identifying and …
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Admiral offers SIS’s esoccer and ebasketball across Europe
SIS has gone live with casino operator Admiral to deliver its esoccer portfolio into regulated online markets in Europe. The deal – facilitated by a recent distribution partnership with Genius Sports – will allow for the integration of the complete suite of H2H Global Gaming League esoccer matches. Meanwhile, Admiral, both online and in retail, will benefit from the increase …
Read More »Hamburger SV builds creative content in AdmiralBet partnership extension
German football club Hamburger SV has announced an extension of its exclusive and official sports betting partnership with AdmiralBet. The 2. Bundesliga team will continue to give the operator branding opportunities on the video and LED boards around the Volksparkstadion. Jonas Boldt, Board Member at HSV Fußball AG, commented: “The cooperation between HSV and AdmiralBet is characterised by reliability and …
Read More »Novomatic opens Europe’s biggest betting shop – ‘The ADMIRAL Arena Prater’
Novomatic sports betting subsidiary ADMIRAL has opened the biggest betting shop in Europe ‘The ADMIRAL Arena Prater’. Located in Vienna’s ‘Viennese Prater’ amusement park, Novomatic governance states that its Arena Prater Sportsbar will deliver the ‘next level in sports betting and entertainment’. Hosting its launch party on 1 May with some + 3500 guests in attendance, Novomatic officially opened the Arena …
Read More »Novomatic Executive team eyes German Admiral expansion
Despite rumours of a potential public offering, Austrian gambling group Novomatic is reported to be eyeing a German market expansion for its Admiral Sportwetten retail betting subsidiary. Industry news source InterGame reports that Novomatic governance are studying potential market entry options with the firm seeking to quickly establish the Admiral brand within the German retail sector. Stated its intent, Novomatic …
Read More »Competition concerns see UK CMA call for ‘Phase 2’ investigation of Novomatic Talarius buyout
The £116 million acquisition of Talarius arcades by Novomatic Group (Novomatic) faces an ‘in-depth investigation over competition concerns’ by the UK Competition & Markets Authority (CMA). Publishing an industry update, CMA officials detailed that following Novomatic’s acquisition of Talarius, the company would operate 264 UK adult gaming centres, which may harm sector competition conditions. Stating its concerns, the authority detailed …
Read More »SportYes.it Sponsor Serie A Livorno Calcio
Admiral Intractive’s sports betting brand SportYes.it has agreed a stadium sponsorship deal with Italian Serie A team AS Livorno Calcio, for the remainder of the 2013/14 Serie A football season. The deal will see SportYes promoted throughout FC Livorno Armando Picchi stadium. The Italian sports betting brand will be showcased on match day banners the clubs LED pitch side advertising …
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