SBC News Voice of the Sports Betting Industry
Svenska Spel has boosted its leadership team after confirming the appointment of Kajsa Nylander as the company’s new Sustainability Manager.
As part of her new role, which will begin on 27 January 2020, Nylander will oversee the implementation of responsible gambling initiatives as part of the Svenska Spel sustainability strategy.
Joakim Mörnefält, communications director at Svenska Spel, commented: “Kaja’s solid background in sustainability and change work will be of great benefit to Svenska Spel’s sustainability work with a focus on gaming responsibility.
“Her skills and experience give us the best possible conditions to further develop our leading position in gaming responsibility. With Kajsa on board we will be able to take the next step towards even better gaming responsibility tools and minimize the risk of players getting into gambling problems.
“Our goal is for our customers to enjoy entertainment and gaming enjoyment in a safe environment and with control over their gaming.”
Nylander has previously held the position of sustainability manager at Systembolaget, a government-owned chain of liquor stores in Sweden. Prior to this, she has worked as the Senior Manager for Climate Change & Sustainability Services at EY, and CEO of Respect Sustainable Business.
Celebrating her new appointment, Nylander added: “I look forward with great joy and enthusiasm to starting my position as sustainability manager at Svenska Spel. The Swedish gaming industry is an industry in change with the new gaming legislation, which makes it a very exciting time.
“Svenska Spel already has solid sustainability work, and I look forward to being able to participate and continue to develop our work on gaming responsibility and the Group’s other strategic sustainability issues.”
Kajsa Nylander succeeds Scarlett Roa who will leave Svenska Spel in December. The position of Head of Sustainability is part of Communication and Sustainability and reports to Director of Communications Joakim Mörnefält.
