SBC News Voice of the Sports Betting Industry
Amazing Gaming, a brand launched by Tain in 2017, is ready to hit the ground running with a fully managed sportsbook and data odds feed service in 2019.
The company, better known for its online casino content, will present both of its sportsbook products – the fully managed solution (AmazingSPORTS) and direct data odds feed (AmazingODDS) – to prospective clients at next month’s ICE London exhibition.
This is all part of Amazing Gaming’s desire to complement the development of its casino content with more of an intense focus on sportsbook products in 2019.
James Davies, Sales Executive for Amazing Gaming, confirmed that the aim is to provide operators with a high-quality and cost-effective sportsbook solution that is “comparable with some of the more easily recognisable providers in today’s market”.
Davies explained: “2017 and 2018 proved to be very steep and exciting learning curves for the teams here whom have taken on board wholeheartedly the switch to becoming a recognised multi-vertical online content provider.
“We are very lucky to be able to draw on nearly 20 years of sports trading and casino technology experience to bring all this under the Amazing Gaming banner. Whilst some casino projects are nearing completion in 2019, our fully managed sportsbook and data odds feed services are ready to hit the ground running in 2019.”
He added: “Combining the experience that our traders have gained by trading hundreds of millions of Euros each year with our uniquely built trading algorithm makes for very competitive odds. Our data reacts with a high frequency to market movements, allowing us to stay ahead of the pack and provide these to our operator’s via two well established products.”
You can find out more by visiting the Amazing Gaming stand (N1-530) or by emailing them directly on: [email protected].
