SBC News Voice of the Sports Betting Industry
Racing content and data provider Sports Information Services (SIS) has agreed to supply its British greyhound racing content with US operator, WatchandWager.com.
Under the terms of the new agreement, SIS will deliver both data and live-stream coverage on 28,500 British greyhound races per year, with coverage from tracks including Central Park, Crayford, Doncaster, Harlow, Henlow, Hove, Monmore and Romford.
Paul Witten, Product Director at SIS, said: “We are thrilled to announce our deal with WatchandWager, which will further expand the reach of greyhound racing around the world.
“This expansion into the U.S market further delivers on our strategic objective to continue to expand our offer internationally and online, and WatchandWager’s customers now have access to some of the best greyhound racing from Britain, which is sure to drive increased engagement and revenues for them.”
Ed Comins, President at WatchandWager, added: “Securing SIS’s British greyhound racing tote service is an important step in our ambitions to further diversify and expand our sports betting offering.
“We are confident that SIS’s top quality British greyhound racing will prove to be a real revenue driver for our business.”
