Tabcorp adds new pari-mutuel dynamics with Longitude Nasdaq

Tabcorp Holdings has moved to strengthen its racing pari-mutuel provisions, launching the ‘merged pool’ betting services of racing technology developer Longitude, a wholly owned subsidiary of Nasdaq. 

Led by an executive team of technology and racing veterans, Longitude seeks to disrupt traditional tote betting systems, offering racing customer broader market selections with deeper engagement.

In its partnership with leading Australian market bookmaker TAB, Longitude technologies will merge ‘Trio racing markets with Trifecta pools’ – delivering greater liquidity for TAB pari-mutuel markets.

“We’re committed to bringing the best possible products to our customers and believe Trio will be loved by punters,” said Andy Wright, Executive General Manager of Wagering, TAB.

“It’s the first of many exciting opportunities made possible by our merged pool technology and we look forward to unveiling more new bet types in the future.”

“In launching Trio with our merged pool technology, Tabcorp is providing its customers with an innovative betting type that makes efficient use of existing liquidity and greater transparency for the market,” said Scott Shechtman, President of Longitude Nasdaq.

“We look forward to supporting Tabcorp’s innovation as they continue to enhance the customer experience by creating new pari-mutuel betting products over the coming years.”

Check Also

Brexit’s ‘Super Saturday’ going down to the wire

A frantic 24 hours has seen all UK betting operators revise their political betting markets, …

SBC AWARDS 2019 Sportsbook of the Year

International operators vie for Sportsbook of the Year prize at SBC Awards

Industry powerhouse bet365 will be hoping to make it six in a row when the …

sports

Sports and betting: Can the two ‘buddies’ learn from each other?

Sports and betting are buddies that can’t do without each other thinks STATSCORE’s Jakub Myszkorowski. …