SBC News Tabcorp continues Racing ATA legacy sponsorship

Tabcorp continues Racing ATA legacy sponsorship

Australian gambling operator Tabcorp will continue its legacy sponsorship of the Australian Trainers Association (ATA) for a further 12-months.

Updating the media, Tabcorp marketing detailed that it would continue to act as the ATA’s ‘official wagering partner’, a position it has maintained since 2014.

Renewing sponsorship terms for a further 12-months, the ATA detailed that it would work with Tabcorp marketing to promote new race day initiatives, broadening the appeal and reach of Australian racing.

Commenting on the sponsorship extension, ATA Chief Executive Andrew Nicholl said: 

The 2018/2019 racing season will see the ATA, and Tabcorp, through its TAB & Sky Racing brands, feature prominently with trainers and racetracks across Australia, as we jointly promote a number of themed races, race day events – including the Australian Trainer’s Trust events nationally – and trainer connect breakfasts,”

“We are excited to have this opportunity to continue to work with Tabcorp. Our combined efforts will focus on showcasing this great thoroughbred racing industry of ours, and those who work within it.

Check Also

A sign for a retail Tabcorp outlet

Tabcorp getting double grief over pub plans and VIP promotions

Tabcorp has been hit by a AU$4m (€2.3m) penalty for breaching Australian spam laws while …

A photo of an Australian pub of the type Tabcorp has deals with

Tabcorp’s pub betting overhaul plans may cause tensions

Australian media reports suggest Tabcorp may find itself at a significant difference of opinion with …

Australia, where rumours that Intralot is looking to buy Max Gaming off Tabcorp have been denied

Intralot denies acquisition eyes on Tabcorp’s gaming monitoring business

Intralot has denied that it is looking to acquire an Australian business after media reports …