SBC News Voice of the Sports Betting Industry
Australian gambling operator Tabcorp will continue its legacy sponsorship of the Australian Trainers Association (ATA) for a further 12-months.
Updating the media, Tabcorp marketing detailed that it would continue to act as the ATA’s ‘official wagering partner’, a position it has maintained since 2014.
Renewing sponsorship terms for a further 12-months, the ATA detailed that it would work with Tabcorp marketing to promote new race day initiatives, broadening the appeal and reach of Australian racing.
Commenting on the sponsorship extension, ATA Chief Executive Andrew Nicholl said:
“The 2018/2019 racing season will see the ATA, and Tabcorp, through its TAB & Sky Racing brands, feature prominently with trainers and racetracks across Australia, as we jointly promote a number of themed races, race day events – including the Australian Trainer’s Trust events nationally – and trainer connect breakfasts,”
“We are excited to have this opportunity to continue to work with Tabcorp. Our combined efforts will focus on showcasing this great thoroughbred racing industry of ours, and those who work within it.
