Australian gambling operator Tatts Group today unveiled its new corporate brand identity. Tatts Group operators of lottery and gaming solutions, presented their new corporate logo, which was accompanied with a the launch of a their newly redesigned website – tattsgroup.com.
The Tatts Group new corporate identity project, was undertaken with the help of branding specialists Hulsbosch. Tatts Group senior management wanted to optimise corporate awareness of the company and its business services.
The launch of its new website and comes ahead of Tatts Group full year financial results, which will be published tomorrow.
Robbie Cooke Tatts Group CEO commented on the rebranding
“We’re refreshing the Tatts Group brand because it has been around for a while and had got a little bit tired,We are making changes across all facets of our business and our new corporate brand identity is symbolic in positioning the group for the future,”