Customers on MeccaBingo.com can take part in the million-pound giveaway tomorrow (Friday 30 December), with a prize of £500,000 waiting for one lucky player.
All Mecca online players are invited to join the ‘£1 Million Game’ at 9pm, which comes with prize money that gets bigger and bigger throughout the evening.
As the countdown to Hogmanay, or last day of the year, gets closer, the jackpot will increase from £100,000 to 200,000 and then £500,000. There will also be free bingo on offer at regular intervals between 6pm and 11pm.
Aaron O’Sullivan, Head of Digital Marketing at MeccaBingo.com, commented: “With such a considerable amount of money to be won, everyone will be able to experience that winning feeling and end the year on a high.
“At MeccaBingo.com we’re all about creating great games and offering fantastic prizes for our customers, and this festive promotion is just one of many offers and giveaways we’re providing throughout the New Year.”
Just three months ago, the Rank Group subsidiary launched its new UK marketing campaign ‘We Know the Feeling’ with creative agency Pablo London to promote MeccaBingo.com. TV personality Louise Redknapp has been fronting a series of nationwide campaigns across multiple advertising formats.