Online sportsbook Tempobet has penned a deal to become an Official Betting Partner of newly-promoted Middlesbrough Football Club.
This is the latest in a line of club partnerships Tempobet has agreed this summer and it follows on from deals with Burton Albion, Man City, Barcelona and Real Madrid.
Brazilian superstar Roberto Carlos also became an ambassador for the bookmaker.
This particular deal with Boro will allow the use of the North East club’s crest on the Tempobet site, give it access to advertising at their Riverside ground, and see the company’s logo adorn the team’s training kit.
Mark Clayton, Tempobet Managing Director, said: “We’re delighted to have teamed up with Middlesbrough on their return to the Premier League and are very excited about working closely in partnership with them.
“Like us, the club is ambitious and eager to do well this season. I’m confident this deal will not only be good for their supporters but will also help us promote our compelling and highly competitive sports betting offering.”
Lee Fryett, Head of Partnerships at Middlesbrough, added: “We’re pleased to welcome Tempobet to the Riverside, which is hosting Premier League football again this season.
“We’re looking forward to working with the brand to help them grow awareness and spread the word about their excellent sports betting offering.”