SBC News Voice of the Sports Betting Industry
Soft2Bet has launched its MGA-licensed operator brand Cadabrus, where players are welcomed by a rabbit with a love for magic tricks (click here or watch the video above).
Cadabrus is the latest addition to Soft2Bet’s portfolio of more than 20 operator brands and follows on from the hugely successful launch of its first gamified online casino, jungle-themed Wazamba.
As well as a strong collection of slots, table games and live casino, there are more immersive features available for purchase in the shop as bettors look to level up by collecting new achievements.
Soft2Bet CEO Boris Chaikin said: “Players in the mood to be entertained should sit back and enjoy the show we’ve put on with the spellbinding new casino, Cadabrus.
“With world class gamification features, an immersive theme and a plethora of engaging games to match, it’s a brand that continues our track record of producing products that stand out from the crowd.”
The company’s pool of licences, said Soft2Bet, allow its partners across the globe to deliver a premium quality offering.
As well as its MGA licence, it also holds those for Curacao and the Swedish Gambling Authority (SGA), with further certification within the EU to follow in the near future.
Earlier this year, we learned how Soft2Bet – a white label provider for casino and sportsbook, supported by affiliate program 7StarsPartners – had reacted to the events of 2020 by diversifying its coverage to include non-mainstream content alongside traditional casino games and sports betting favourites.
Chaikin explained: “Navigating the COVID-19 crisis has taught us some valuable lessons that will help shape how the industry moves on, not least the importance of product diversification and versatility.”
He added that while online casino as a sector may appear “less vulnerable” than its sports betting counterpart, these ‘unprecedented times’ – combined with regulatory rumblings in the background – dictate that one vertical is never necessarily more stable than another.
