SBC News Voice of the Sports Betting Industry
Atlaslive has partnered Oddin.gg to expand its sportsbook offerings.
In detail, the deal allows for LATAM operators to access esports betting services that feature real-time odds, live streams and fast-paced betting markets.
Marek Suchar, Managing Director at Oddin.gg, commented: “Partnering with Atlaslive is a natural step in expanding our presence in Latin America, which we consider our second home.
“As a platform deeply rooted in the region’s B2B landscape, Atlaslive brings a focus on delivering a trustworthy, flexible and scalable solution. Together, we’re eager to push the boundaries of esports betting in this high-potential market.
“Through our collaboration, we aim to offer an unparalleled esports betting experience, catering to the rapidly evolving needs of LatAm operators and bettors.”
The integration includes an ‘esports-centric’ odds feed and 24/7 content, ensuring that operators can consistently offer a dynamic range of markets to eager bettors.
Oddin.gg has also said that its iframe solution will simplify the front-end integration for Atlaslive’s partners, allowing for ‘efficient access’ to a ‘wide array’ of esports events and betting options with minimal operational overhead.
In recent weeks, Oddin.gg also announced the launch of its BetBuilder tool, offering betting options across eSimulators such as eFootball, and esports titles like Counter-Strike 2.
The new offering will allow operators to provide bettors with the option to create unique combo bets within the same esports match across a variety of events to meet evolving customer demands.
