SBC News Voice of the Sports Betting Industry
Abelson Info has sealed back-to-back commercial agreements for its live TV and streamed sports listings feed API to be utilised by LiveScore and Virgin Bet.
The customised supplier of sports data and odds provisions for global betting stakeholders welcomes leading affiliate publisher LiveScore and sportsbook challenger brand Virgin Bet as new customers of its specialised live sports listing service.
Abelson’s data service provides a 100% accurate API on all live sports broadcasts on television, OTT and streams for its clients, monitoring changes in broadcasts schedules, helping its partners manage resources.
LiveScore backed Abelson broadcast data integration, providing vital event information for its global app audience seeking detailed information on day-to-day sports events.
”Abelson is another great supplier which will help enable our future growth plans,” said LiveScore’s Sportsbook Director James McKay. “They have a good track record within the industry and we look forward to working with them over the next couple of years.”
Meanwhile, Virgin Bet in the UK has plans afoot to add Abelson listings for a wide range of territories as it continues its global expansion projects.
Abelson Info’s Commercial Director Reuben Thomas commented: “We are excited to welcome LiveScore to our list of partners for the TSS feed; it’s good to see our service added to the offering of a business with a truly global audience. It perfectly complements the impressive streaming content and betting opportunities that LiveScore offers.”
