SBC News Voice of the Sports Betting Industry
Online bookmaker LV BET has moved to expand its English football profile, confirming that it has become the ‘Official Betting Partner’ of the ‘Vanarama National League’.
Agreeing terms with the National League, LV BET’s partnership will begin this Saturday 11 May with the bookmaker sponsorship the ‘Promotion Final’ played at Wembley Stadium.
Updating stakeholders, CEO of The National League, Michael Tattersall, said: ‘We are delighted to have LV BET on board for the playoffs and the 2019/20 campaign. LV BET will be a new sponsor of our showpiece Promotion Final at Wembley and will support the growth of The National League whilst promoting responsible gambling’.
The National League represents the highest level of football of the National League System, which oversees amateur/semi-professional club football within England.
Updating the media, Adrian Sidowski, CEO of LV BET branded the sponsorship as a critical partnership for LV BET’s UK ambitions.
‘We’re thrilled to launch a partnership with The National League ahead of this season’s play-offs and honoured to be present at Wembley for the Promotion
Final on the 11 th of May. With 68 teams across three divisions, we’re excited to showcase our products with special promotions to all fans at LVBET.com and also by creating content to be shared digitally and socially’.
