Equality Agenda… Kindred joins All-in Diversity ranks

Stockholm-listed Kindred Group Plc becomes the latest betting enterprise to join the sector’s growing All-in Diversity Project, as part of the firm’s ongoing initiatives to develop inclusive and sustainable corporate frameworks.

The All-in Diversity Project is an industry-driven, not-for-profit initiative which aims to deliver a new benchmark combined with better practices and standards for diversity within the global betting and gaming sectors.

Kindred has signed up as a Founding Member of the All-in Diversity Project as part of the firm’s commitment to helping drive the diversity and equality agenda within the gambling industry.

All-in Diversity initiatives aim to help facilitate the conversation on diversity and equality for industry stakeholders, with the aim of improving workplace environments, corporate HR resources and employee talents pools.

Henrik Tjärnström, Chief Executive Officer of Kindred Group, commented on joining The All-in Diversity Project

“We are very excited and proud to be part of the All-in Diversity project, whose vision and mission fully reflect our own agenda and priorities in this important area. Diversity and gender equality have always been a natural part of Kindred’s culture and we know that it differentiates the top performers from the average ones regardless of the industry.

We look forward to taking part in raising the awareness on this topic across the gambling industry and beyond”, says Henrik Tjärnström, Chief Executive Officer of Kindred Group.

Kelly Kehn

All-in Diversity Co-Founder Kelly Kehn welcomes and backs Kindred as a project partner towards improving industry diversity and inclusivity dynamics.

“We are proud to welcome Kindred Group to the Founding Membership of All-in Diversity Project,”

“Kindred brings both a breadth of industry knowledge and expertise to the table with their brands, products and policy as well as a real passion for people. There is no limit to what we can achieve with this calibre of operator on board.”

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