Updating the market, Nordic Nasdaq-listed industry platform and software provider Kambi Group Plc has confirmed that it has secured full services betting provisions contract with Colombian gambling group Corredor Empresarial SA.
The partnership will see Kambi become the exclusive platform provider for Corredor’s new online gambling brand BetPlay, servicing the asset with sports betting and casino provisions.
Furthermore, Kambi will become the main sports betting systems partner for Corredor entire retail/land-based network, which currently operates 25,000 betting points servicing seven million daily customers.
Commenting on the deal, Diana Otalora, General Manager of Corredor Empresarial, BetPlay, commented: “We chose Kambi to support our premium strategy in the market and after an extensive selection process we are delighted to be working with such a professional organisation. Adding Kambi’s Sportsbook to our portfolio of brands will further enhance the appeal of our product and service offering and open up new customer segments for us throughout the Colombian territory. We look forward to this partnership and are convinced that it has the potential to be a great success, we are in very safe hands.”
In order to fulfil the partnership requirements, Kambi development teams will work alongside Corredor technology partner R.Franco. Kristian Nylén, CEO of Kambi was pleased to extend his firm’s presence within the burgeoning Latin American market, which has been strategically targeted, Nylen commented
“I am delighted that Corredor Empresarial has chosen Kambi as its trusted partner to provide its premium Sportsbook service. Corredor Empresarial is a market leader in the Colombian territory and this agreement demonstrates our strength and capability in the region. We are confident that, together with Corredor Empresarial, we will create intuitive, relevant and compelling betting experiences to its network of vendors and their customers to drive long-term sustainable performance. We very much look forward to build on this partnership and expand our footprint in the Latin American market.”