SBC News Voice of the Sports Betting Industry
888 is seeking a PR agency to help optimise its UK marketing efforts and media relations. The operator sent a brief last week from its Israeli headquarters informing interested parties that 888 Holdings had begun its agency search process.
Marketing news source PR Week reports that the PR tender process will be handled in-house by 888 Social Media and Offline Marketing Manager Leslie Hassoun.
888 has not appointed a retained PR agency since it split with international communications agency Frank PR in 2006.
In 2013 888 Holdings appointed London based firm Hudson Sandler to handle its financial and corporate communications.
