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As the betting industry transitions further towards automated trading functions, how will this dynamic impact the make-up of sector enterprises and their decision making…   ____________________ “We come not to bury trading, but to enhance it,” says Einar Knobel, chief executive and founder at odds-feed provider TXODDS. He is talking how the automation of sports-betting trading rooms has advanced to …

Virtually all national newspaper reports on last month’s UK Government review of gaming machines and social responsibility measures focused on the headline-grabbing decision to reduce the maximum stake on B2 gaming machines (FOBTs) from £100 to £2. Industry media was not slow to pick up an accompanying announcement on the DCMS website that said: “In order to cover any negative impact on the public …

As the late Madam Cyn might have attested, some MPs seem to gain odd pleasure from the sensation of pain. Indeed, the lexicon of British politics is littered with masochistic references – where else might it be acceptable to be ‘whipped’ on a regular basis, for Parliament to be ‘hung’ or to risk an encounter with the ‘Black Rod’? So …

The Russian World Cup kicked off in style yesterday evening, with the hosts taking apart an amateur looking Saudi Arabia side, in front of a jubilant Moscow crowd. To mark the commencing of football’s showpiece event, this edition of On The Ball aims to give a greater insight into some international stories, analysing the 2026 World Cup, as well as …

Russia 2018 is the most challenging World Cup for all industry stakeholders, having to meet instant consumer demands across all verticals, whilst tackling changes in football and viewer disruption. Jonathon Hurst Head of Live Football at Kambi Group Plc, tells SBC why effective UX combined and new immersive in-play betting options have been put at the front of Kambi’s Russia …

The much anticipated Russian World Cup kicks off imminently, opening the floodgates to a plethora of group stage football. The Luzhniki Stadium in Moscow will host what’s sure to be a spectacular opening ceremony, raising the curtain to a feast of football, as 32 nations battle for a place in the coveted knockout stages of football’s showpiece event. The tournament kicks off …

BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is pulling into the car park for this summer’s FIFA World Cup in Russia. Ahead of the first game of football’s showpiece event, BetRegal Head of Marketing Aly Lalani addresses his nervousness ahead of the company’s most significant sporting event to date, the importance …

AffiliateFEST has announced the full agenda for its 2018 edition, with a string of digital marketing experts well-known industry figures confirmed for the 19th September event to be held alongside the industry-leading ‘Betting On Sports Conference‘ at the Hilton Hotel, Olympia in London. Moving into its fourth iteration, this exclusive one-day Affiliate Bootcamp is dedicated to providing a unique, informative …

Nominations have opened for the latest inductees to the Sports Betting Hall of Fame, which recognises those people who have made an outstanding contribution to the industry. In a revamped ceremony, this year’s Hall of Famers will be recognised at a lavish event held at the prestigious National History Museum (Thursday 20 September) during Betting on Sports Week. This year …

Amidst a plethora of exciting and engaging football storylines, the FIFA World Cup in Russia is ready to provide an unrivalled opportunity for global betting operators. Claus Rasmussen, CEO for leading platform provider SB Betting Software, explained his company’s focus on developing a robust bonus and loyalty system, and why allowing clients such as Europebet and forBET to combine multiple …