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Jette Nygaard-Andersen, the CEO of Entain, is to share the thinking behind the company’s much discussed move towards creating a global leader not just in betting and gaming, but also in interactive entertainment, when she delivers a keynote at next month’s SBC Summit Barcelona conference and exhibition. The keynote will open the first day of the conference (22 September) at …

New iGaming regulations in Germany mean a tough environment for licensed operators who will have to work within strict guidelines when it comes to marketing. However, there are ways they can communicate with their players and add to their experience, writes Enteractive founder and CEO Mikael Hansson.      The German InterState Gambling Treaty that came into force at the beginning of …

“Technology is all about what it can do to the player experience, how it generates excitement and even the social elements that it creates,” Jette Nygaard-Andersen, CEO of Entain, told SBC Leaders as she highlighted the ways technology can enable new consumer behaviours. In an exclusive interview with SBC Leaders, Nygaard-Andersen shone a light on the first six months as …

In 2021 the sports betting business swiftly returned to a new form of normality, and with that, BetInvest has ramped up both its product development and content services in order to stay ahead of the market, writes Stanislav Mykhailov, the company’s Head of B2B Department. Last year’s events have expedited the progress that was already being made in key areas …

Operators looking to enter new and emerging markets must keep a closer eye on regulatory changes, which can happen considerably quicker than more mature markets. That was the view of Vadim Potapenko, Head of Sales at Slotegrator, who explained how the company’s jurisdictional services can “get the licensing process squared away”, leaving the operator to focus on marketing and operation …

Most of us can’t imagine going back to life before the digital revolution of the past few decades. Digitalisation has changed everything from the way we communicate, learn and work to the way we travel, shop, watch, listen and even play, writes Meredith Popolo, Head of PR, Communications and Sustainability at Trustly. The World Economic Forum has said sustainability is …