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Esports is data-driven like no other sport. Given a good data source, it is possible to have full information about a match at any given second, yet creating good reliable betting odds for esports remains a challenge in the industry, writes Darina Goldin, Director of Data Science at Bayes Esports. Some of that can be attributed to the relative novelty …

Better Collective will use its experience from Europe to lay the foundation for its US market expansion, Marc Pedersen – CEO of Better Collective US – told SBC News. In this month’s Better Collective Spotlight, Pedersen discusses how the sports media publisher plans to drive acquisition and retention to its partners stateside, before shining a light on some of the …

The only disadvantage was its relatively recent release on the market, said N1 Partners Group Chief Product Officer Yaroslav Laptev, as he reflected on choosing the SOFTSWISS Sportsbook to grow its online gambling business. 12 months on from launching the first of its sports betting projects through Joo Sports, he told us why the flexible and simple to use solution …

It’s been a transformative year for FSB generally in 2021 with the launch and growth of their retail product a key part of this success. Here, the company’s Head of Retail Russell Colvin explains how the provider has raised the bar with its retail solution. SBC: FSB has been making great strides in the retail sector this year with an …

Over the past year, we’ve seen video communication on an unprecedented scale, from remote work to virtual conferences and live-streamed events like webinars, town hall meetings, theatre and music. In the gaming world many casino visitors became online users.  At the same time interactive live streaming turned into an important ally for operators who need to create engaging experiences online. …

Compliance ruling should be “strict but not strangling” and regulators should be careful about implementing “overzealous” advertising rules that do more harm than good, said Luís Portela de Carvalho, Senior Legal Counsel at Clever Advertising. He spoke to SBC News about adapting to the ever-changing landscape for compliance, adding that while the regulatory work has become a challenge, Clever’s track …