North America

Aristocrat Gaming has confirmed the appointment of Oriana Branon as new Vice President of Communications and Corporate Affairs. Branon will take charge of the newly created role, in which she will lead the corporate communications and stakeholder management of Aristocrat Gaming as the dedicated gambling technology unit of ASX-listed Aristocrat Leisure. An expert in public relations and stakeholder engagement for …

Light & Wonder has confirmed the appointment of Steve Beason as President of Digital and Sports Betting for Scientific Games’ lottery unit.  The appointment sees Beason return to Scientific Games, where he previously served Chief Technology Officer (CTO) of the firm’s Lottery System division between 2005 and 2016. Following his executive tenure at Scientific Games, Beason would serve as a …

Planet Sport has expanded its media services to provide comprehensive localised content solutions for Canada’s rapidly evolving igaming and sports betting marketplace.  The Leeds-based media studio, whose publishing network includes TeamTalk, Planet Rugby and Football365, will deliver a full localised translation service for all Canadian igaming stakeholders, covering all market disciplines. “Planet Sport’s localisation and translation services cover all operator, …

SBC Media has bolstered its coverage of the Americas, and made a notable investment into the future of its SBC Americas news portal, by appointing former Bally’s Interactive Director of Content, Jessica Welman, as Editor.  Welman joins SBC at a crucial time for the betting industry in North America, with more than 30 US states having legalised sports betting and …

Betcris has signed an agreement to become the official sponsor of Mexican football team, FC Juárez, for a minimum of four years. The collaboration looks to reinforce the firm’s commitment to the Mexican market, where it is already present as an official bookmaker for the Mexican National Soccer Team and Club Pachuca and is a sponsor of Atlante FC. Betcris …

Mobile-first sportsbook BetBull has informed customers that it will cease all operations on Sunday 3 July 2022.  The management of BetBull did not provide any information regarding the sportsbook’s closure, as it confirmed that it had begun to withdraw customer accounts. The decision sees BetBull no longer accept customer registration, as “from 24/06/2022 (midnight), until 03/07/2022, the only activity users …

David Rebuck, Director of the New Jersey Division of Gaming Enforcement, is set to join Martin Lycka for a special live edition of the Safe Bet Show at the Player Protection Symposium in New York City on 12 July, 2022. The Symposium, at the Midtown Loft and Terrace in Manhattan, is a half-day conference bringing together international experts to discuss …

Enteractive has signed a double sponsorship agreement with the Phoenix Malta American football team and the inaugural ‘Maltese Super Bowl’ fixture. The deal will see the match branded as the ‘Enteractive Bowl’, as the igaming player retention and reactivation firm seeks to strengthen its ties to American football in tandem with US expansion.  In particular, the company also noted that …