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Affilka, SoftSwiss’ affiliate marketing tool, has announced the launch of its own independent website, as it comes close to securing over 100 partners. Originally launched as part of the SoftSwiss Online Casino Platform, Affilka evolved into a standalone product in 2018, and began operating under its current brand name in November 2020. The team behind the product has over 10 …

William Hill has enlisted Contentstack as its core content experience platform, with the long-term goal of supporting an ‘aggressive strategy’ focused on becoming an international, digitally led business. An entirely rebuilt online portfolio of the operator’s properties will become available in June as part of updates to the William Hill Vegas casino vertical. A centralised hub of William Hill offerings …

The European Gaming & Betting Association (EGBA) has issued a notification to the European Commission demanding that Italian authorities explain why they have published a draft law proposal seeking to reduce the number of online gambling licences by two-thirds. A reduction of online gambling licences had been initially proposed by the former 5Star-DP coalition government, as a draft measure attached to …

The Advertising Standards Authority (ASA) has decided not to uphold a complaint against Ladbrokes relating to a new slot game themed around the 1980s film The Goonies. In a paid-for Facebook post for Ladbrokes, seen on 31 March, the slot in question was advertised with the statement ‘Play The Goonies Jpk at Ladbrokes. Get 30+ Free Spins on top of …

EveryMatrix has secured a major LatAm markets coup, becoming the lead igaming software supplier to Grupo Foliatti the operating firm of 10 Mexican land-based casino properties. The agreement will see Foliatti launch its first online gambling property, ‘Foliatti Casino’ – powered by EveryMatrix’s full-service turnkey platform. The partnership aims to establish Foliatti Casino, as one of the country’s leading online gambling …

Luckbox has expanded its ongoing ‘recruitment drive’ as the esports wagering platform launches new projects to maintain its post-IPO growth phase.  Updating the market, Luckbox said it is seeking to recruit staff immediately for its product design, marketing and customer compliance teams. The company revealed that it was recruiting for the key hires of a product designer, customer onboarding project …

The Oxford Stadium greyhound track is due to reopen in December, following the acquisition of a 10 year lease from owners Galliard Homes by Kevin Boothby. The stadium, located in the Cowley district of the city, last hosted greyhound racing in 2012, and Boothby – who manages Towcester and Henlow greyhound tracks – has also expressed an interest in reopening …

René Jansen, Chairman of Netherlands gambling regulator Kansspelautoriteit (KSA), has been appointed as the new Chairman of GREF – ‘The European Forum of Gaming Regulators’. The Dutch executive will serve as lead representative of the regulatory forum, which promotes collaboration and knowledge sharing between its 41 members working across 34 European gaming jurisdictions. Jansen will replace incumbent Jorn Stark, executive …

Kindred has partnered with Zafty Intelligence and Assissa Consultancy Europe to launch its ‘Bettor Time’ app, as part of its wider commitment to generating 0% of revenue from harmful gambling by 2023. The Bettor Time app is designed to assist customers with staying in control of their gambling behaviour by monitoring app usage and alerting users to potentially harmful changes in …