iGaming

The latest iGaming news for the gambling industry

SBC Digital Summit: “Simulation of complex events is normally the best answer” – Jonathan Smith

SBC News SBC Digital Summit: “Simulation of complex events is normally the best answer” - Jonathan Smith

Delivering the Sports Betting Masterclass on day one of the SBC Digital Summit, Jonathan Smith – founder of Sports Book Training Services – showcased his methods of simulation of the Premier League season in an online tutorial. In the tutorial, which was taken from his online course for soccer odds compilers, Smith demonstrated how to build a simple league winner …

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BETBY enhances esports portfolio with basketball product

SBC News BETBY enhances esports portfolio with basketball product

Sports betting supplier BETBY has enhanced its esports range with the addition of eBasketball to its portfolio. The basketball solution will provide sportbooks with 24/7 betting options, similar to BETBY’s FIFA18 24/7 offering. Moreover, BETBY will provide competitive fixtures featuring NBA, WNBA and All-Star teams, supplemented by Twitch video coverage of every match. Sergey Tsukanov, Chief Risk Officer at BETBY, …

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Gamesys halts UK advertising during lockdown

SBC News Gamesys halts UK advertising during lockdown

Gamesys Group Plc has disclosed that it will be suspending all TV and radio advertising across the UK until COVID-19 restrictions are lifted, highlighting its concerns over targeting children and those vulnerable to problem gambling.  Publishing its Q1 trading update for the three month period ending 31 March 2020, the company emphasised that it will be strengthening its responsible gambling …

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Soccerbet to Highlight virtual sports set on Coolbet

SBC News Soccerbet to Highlight virtual sports set on Coolbet

London-based video sports specialist Highlight Games has strengthened its network of partnerships after agreeing to supply its video virtual sports products to Coolbet’s online and mobile channels in all of its key markets. Under the terms of the agreement, Highlight Games’ NBA Last 60 and Soccerbet products will become available to Coolbet’s online and mobile customers, with Soccerbet available in …

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Singular boosts gaming offering with Incentive Games deal

SBC News Singular boosts gaming offering with Incentive Games deal

iGaming platform provider Singular has strengthened its games offering after agreeing to integrate Incentive Games’ Paid-to-Play Virtual Sports products and its Free-to-Play Sports Tools for Acquisition and Retention (STAR). Under the agreement, Incentive Games will supply its white-label, multi-sport, multi-league portfolio to Singular. “We are thrilled to make Incentive Games accessible to our Tier 1 network of clients,” said Robert …

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GiG completes B2C unit offload to Betsson 

Gaming Innovation Group (GiG)

Gaming Innovation Group (GiG) has maintained its 2020 corporate agenda, confirming that it intends to fully divest its entire B2C unit to Stockholm counterpart Betsson AB by mid-April. Last February, GiG accepted a €31 million cash and shares deal offered by Betsson to divest its entire B2C unit, including control of its flagship properties Rizk, Guts, Kaboo and Thrills.  Agreeing …

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Pin Projekt partners with SBTech for 24/7 live betting on lottery service

SBC News Pin Projekt partners with SBTech for 24/7 live betting on lottery service

Live lottery supplier Pin Projekt has agreed to supply its entire portfolio of live betting games to SBTech after securing a new partnership with the platform and technology provider. Under the terms of the new agreement, SBTech will offer the live service that features over 2,000 daily draws from 4 studios and 20+ betting games to their platform partners. The …

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Stars Group institutional advisors back Flutter combination

SBC News Stars Group institutional advisors back Flutter combination

Supporting its current merger schedule, the board of The Stars Group Inc (TSG) has revealed that independent advisories’ ISS Governance and Glass Lewis have approved deal terms backing a multibillion-pound combination with Flutter Entertainment. ISS and Glass Lewis were appointed by TSG investors to act as independent institutional advisors, undertaking due diligence of deal terms for the benefit of TSG …

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RPM Gaming puts new spin on betting via CricketSim product

SBC News RPM Gaming puts new spin on betting via CricketSim product

To help fill the void of sporting content during the COVID-19 pandemic, RPM Gaming has launched a new simulated cricket product which aims to deliver a ‘realistic, engaging’ alternative for operators. ‘CricketSim’ offers a variety of match formats, including Test, ODI and T20, for operators to integrate into their offerings. Each game will be based on existing teams and players, …

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Seven key considerations when picking a real-time marketing automation platform

automation

Today’s online gaming market is ever-competitive, both for punters and for providers. This level of competition is the same for the onboarding of players, the implementation of retention measures and then maximising engagement throughout the player journey.   Marketing automation platforms more than play their part, as they give betting and gaming companies the chance to offer the most relevant, exciting …

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