To help fill the void of sporting content during the COVID-19 pandemic, RPM Gaming has launched a new simulated cricket product which aims to deliver a ‘realistic, engaging’ alternative for operators. ‘CricketSim’ offers a variety of match formats, including Test, ODI and T20, for operators to integrate into their offerings. Each game will be based on existing teams and players, …
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Today’s online gaming market is ever-competitive, both for punters and for providers. This level of competition is the same for the onboarding of players, the implementation of retention measures and then maximising engagement throughout the player journey. Marketing automation platforms more than play their part, as they give betting and gaming companies the chance to offer the most relevant, exciting …
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London-based video virtual sports specialist Highlight Games has secured a new agreement with Wanda Sports Group subsidiary, Infront. Under the terms of the deal Infront, the exclusive media and marketing partner of the International Ice Hockey Federation (IIHF), will provide archive footage from the IIHF Ice Hockey World Championship. Highlight Games will then create betting experiences using past competition footage. …
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The ongoing COVID-19 crisis can be turned into an opportunity for bookmakers to diversify strategies and overcome an over-reliance on the sports betting calendar, said BtoBet CEO Alessandro Fried. The sportsbook and igaming platform provider has initiated a new strategy designed to help operators retain a current fold of players and shift engagement from betting on sports events to other alternative …
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A full range of virtual sports, slots and live casino games are now available through Iforium’s Gameflex platform as part of a new deal with Golden Race. Gameflex, a casino aggregation platform, has completed integration of Golden Race’s all-in-one solution – made available through a single API – which combines the company’s enhanced virtual sports collection with slot titles from …
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Global compliance agency Maxima has confirmed the appointment of Dafydd Williams as Head of Business Development, leading the commercial strategy of its recently launched ‘Complitech’ platform. Williams has joined Maxima from igaming certification and professional services provider GLI Labs, where he served as a Business Manager leading sales for compliance services. Williams will work between Maxima Compliance’s London headquarters and …
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‘B2B focused’ Nektan Plc remains confident that it can achieve EBITDA break-even results by the end of year trading. Publishing its corporate results for the six-month period ending 31 December 2019 (H1 2019), Nektan recorded corporate revenues of £800,000, up 157% on corresponding H1 2018’s £310,000. The London-AIM firm pointed to its improved commercial pipeline, which sees its software active …
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Apple has granted industry mobile developers with a further reprieve after confirming that it will delay the changes being made to its terms and conditions on its App Store policy. Updating its mobile policy, Apple has confirmed a six-month delay to its iOS design enforcement for betting-related apps, which were due to be implemented on 3 March 2020. In June 2019, …
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Online gambling trade body the European Gaming and Betting Association (EGBA) has underlined its support for regulatory authorities by placing a greater focus on social responsibility and safer gambling measures during the ongoing COVID-19 crisis. The Brussels-based organisation, which represents online gambling at an EU-level, has urged operators to counter political concerns by ensuring that consumers wager in safe and …
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The Malta Gaming Authority (MGA) has reminded all licensed incumbents of their duties in ensuring that ‘responsible commercial communications’ are thoroughly maintained during the ongoing global COVID-19 crisis. Writing to operators, the MGA demanded that that responsible communications and engagements are upheld with consumers who have been forced into lockdown or isolation by their national governments. It said: “We remind …
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