Features

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Eireann Kelly, IMG ARENA: Golf’s in-play revolution

Eireann Kelly, IMG ARENA, at Betting on Sports Europe

Ahead of his appearance on the Betting on Golf panel at this week’s Betting on Sports Europe conference, IMG ARENA product director Eireann Kelly discusses the game-changing product that has transformed in-play betting on the sport.      SBC: Golf has lagged behind other sports as an in-play betting event. Why is that changing? Eireann Kelly: It is one of the most …

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Steven Spartinos, Kiron Interactive: UK market is early adopter of new technologies

Steven Spartinos, Kiron Interactive

Kiron Interactive is one of the sponsors of this week’s Betting on Sport Europe 2022 at Twickenham Stadium, London, where its Co-CEO Steven Spartinos will be on site to discuss the company’s latest offerings.  Ahead of the three-day conference and exhibition, we spoke to him about what he expects for the UK market, the event and his company’s new titles. …

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Alex Beecham, Checkd Media: a two-way conversation is crucial for entry to new markets

SBC News Alex Beecham, Checkd Media: a two-way conversation is crucial for entry to new markets

Entering any new market can be tricky, but according to Checkd Media Managing Director Alex Beecham, working with operators can help ensure high standards to engender long term market trust. Speaking ahead of Betting on Sports Europe, Beecham outlines some of Checkd Media’s plans for global expansion as he highlights the importance of a ‘two-way conversation’ between operators and affiliates. …

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‘Giving customers the courage to try’ – Shape Games’ CCO on industry innovation

SBC News ‘Giving customers the courage to try’ - Shape Games’ CCO on industry innovation

As a raft of innovations roll out across the international betting industry, customer retention remains one of the key challenges that firms aim to solve.  Ahead of this week’s Betting on Sports Europe (BOSE) conference at London’s Twickenham Stadium, Morten Tonnesen, CCO at event sponsor Shape Games, outlined his views on gaming’s business obstacles and how these can be solved.  …

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JD McNamara: Better Collective is planting its flag in the Canadian market

SBC News JD McNamara: Better Collective is planting its flag in the Canadian market

Ontario is quickly becoming a powerhouse in and of itself as betting companies look to make their mark on the Canadian market.  JD McNamara (pictured), Country Director at Better Collective, takes this month’s spotlight piece to dissect the growing opportunities in Canada and the need for a more personalised approach to this newly regulated market. SBC: Over the past three-years …

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Openbet: Winter World Cup is the biggest test of platform prowess

Copyright: fifg / 123RF Stock Photo

Openbet the leading supplier of sportsbook services for tier-1 operators is ready to showcase its full product catalogue at the Betting on Sports Europe Conference (7-9 June, Twickenham Stadium, London). Ahead of the show, Chief Product Officer Nikos Konstakis informs SBC that a winter World Cup will be the biggest test of sportsbook’s platform reliability and content capabilities. ___________ SBC: …

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SUZOHAPP: Global logistics should be no burden on business

SBC News SUZOHAPP: Global logistics should be no burden on business

Tim Kennedy, Vice President of Sales for Europe at SUZOHAPP experts in the manufacturing and global distribution of gambling and sports betting products tells SBC that supplier logistics count more than ever in a disrupted marketplace. SUZOHAPP is a sponsor of the Betting on Sports Europe Conference  (7-9 June Twickenham Stadium, London) SBC : What makes Betting on Sports Europe stand …

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ESA Gaming: EasySwipe will be World Cup 2022 best cross-sell performer

SBC News ESA Gaming: EasySwipe will be World Cup 2022 best cross-sell performer

Ahead of next week’s Betting on Sports Europe Conference (7-9 June @ Twickenham Stadium) – SBC catches up with Thomas Smallwood, Marketing Manager of ESA Gaming,  a specialist supplier of seamless easy-access online casino games. ESA Gaming has developed its games portfolio to ensure that operators benefit from optimal cross-sell opportunities with wider audiences, which it believes will be a …

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