Interviews

Neale Deeley Managing Director of Gaming at Betradar details to SBC readers the fast yet understated growth of Virtual Sports content for betting operators. With ‘Virtuals’ becoming a more important market vertical within sports betting, Deeley sheds insight on product development for new client demands, adopting Virtual Sports strategies and future market impacts. ____________________________ SBC: Neale great to interview you, …

Diemo Albilt is Head of Affiliates at the LeoVegas Group and his main focus at the Super Show is actually the co-hosted Amsterdam Affiliate Conference. With a new sportsbook facility at LeoVegas, Albilt has much more to offer affiliates now. How we prepare for the event The Amsterdam Affiliate Conference is expecting thousands of delegates and a high percentage of them are affiliates. …

Having founded leading spread betting firm Spreadex in 1999, Johnathan Hufford CEO speaks to SBC on his company’s long journey. Focusing on in-house development since its founding, Hufford details to SBC readers how his firm has handled the rare market conditions and realties of running a spread betting product. ____________________________ SBC: Jonathan thanks for letting SBC profile you… When you founded …

SoftGamings Head of Partnerships Svetlana Gasel,  details to SBC readers why platform choice, individuality and flexibility are the biggest assets for operators looking to further their services and offerings in a competitive marketplace. Built on  a ‘build your own casino’ policy new platform developer SoftGamings aims to be at the forefront igaming development and delivery.  __________________________ SBC: Hi Svetlana, as …

Yggdrasil Gaming CEO Fredrik Elmqvist discusses the reasoning behind the firm’s huge recruitment drive so far this year as the slot developer pushes across Europe. SBC: Hi Fredrik, it’s a pleasure to interview you. Can you detail to SBC readers the need for your European recruitment drive? Why is this initiative required for Yggdrasil operations? Fredrik Elmqvist: Quite simply because we are growing …

Daniel Graetzer Executive Director of Mediatech Solutions speaks to SBC on the realities of creating industry platform services and provisions for effective international expansion.  Focusing on delivering a tailored product for each individual  market, Mediatech Solutions has won a number of new international  clients. Graetzer who heads up strategy for the platform provider details what core factors stakeholders must asses when delivering gambling services to new and developing markets.    __________________________________  SBC: …

Having set up industry bespoke ‘Affiliate M&A’ advisory TAG Media, Founder and Managing Director Tom Galanis speaks to SBC on business consolidation entering the affiliate and player acquisition sector Galanis, an industry affiliates and player acquisition specialist, details the changing market conditions and business values of industry affiliate marketing practices that have led to M&A becoming a reality. ______________________________ SBC: …

Sean Carr is Dafabet’s eSports Liaison. Having signed a partnership with one of the world’s leading esports organisations, Fnatic, Dafabet is clearly aiming to lead the line in terms of major bookmakers getting involved in this space.  We spoke to Sean about the partnership with Fnatic, being the industry’s sole esports liaison and Dafabet’s plans for the future. SBC: How …

With more and more looking to find a way into esports, and an increasing number of non-endemic sponsors looking to move into the space in some form companies that provide a helping hand stand to do rather well.  As a B2B platform provider and host Esportsfield is one such company. We spoke to Co-Founder and Head of Product Oleg Voronko about …

EA announced its launch of an esports division back in December 2015 with Peter Moore also announced as COO.  The best known EA Sports franchise is undoubtedly FIFA, and with the latest FIFA Interactive World Cup (FIWC) televised on networks including Fox and Sky Sports, the company is aiming to continue to push the popular title further into the realm …