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Ray Wilson, AMLGS: Industry deserves praise for its reaction to a new normal

During the global lockdown, online gambling incumbents were served with a raft of instant compliance enforcements applied across the board. Ray Wilson, director of UK-based gambling compliance consultancy AMLGS, has taken the positives from the gambling sector’s response to the COVID-19 challenge. ______________________ Impressive and encouraging – two words that we do not hear often when referring to gambling operators …

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Jason Shiers, UKAT – Progress on problem gambling requires a deeper consciousness

Certified psychotherapist on addiction and mental health, Jason Shiers states that a change in the levels of consciousness is required to effectively tackle problem gambling as debate, discussion and research have been staggered by easy narratives.   ______________________ It is clear from the latest report from the House of Lords that a lot of time and effort has been spent considering …

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Simon Noy, Kambi: Revolutionising the bet builder

Bet Builder

There can be no doubt that the goal of putting the consumer in control drives much of the modern landscape in multimedia entertainment. Providing a service which allows for a genuinely on-demand experience has become a priority in any number of industries competing for customer leisure spend, with the likes of film, sports broadcasting and music all noticeably influenced by …

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Winning Post: UK racing must put its best foot forward …

Regulus Partners begins the week by looking at the highly anticipated reopening of UK casinos and the law of numbers behind the rise in betting on esports. Betting on esports: the law of small numbers Tucked away in the detail of the GB Gambling Commission’s latest (May) data on customer behaviour and revenue patterns during lockdown is a breakdown of …

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Pronet: Understanding the ‘new normal’ for the Premier League

Premier League - Leicester City's Jamie Vardy shoots at goal during the Premier League match at the Vitality Stadium, Bournemouth.

With the Premier League well and truly back, albeit with a noticeably different look and feel, SBC News spoke to Bobby Longhurst, Chief Commercial Officer at Pronet Gaming, about what it has learned since the return of the world’s most popular football competition. With a significant mid-season break, a host of safety stipulations in place and empty stadia, it was …

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All-in Global: ‘Fantastyc’ markets around the world

All-in Global, the number one language service provider in the gaming industry, has gathered the most relevant data to highlight hot fantasy markets for SBC News readers, and advise interested companies on how to prepare “local” fantasy content. In 2019, it was estimated that almost 46 million adults (18+) played fantasy sports in the US. In comparison, the Fantasy Premier …

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Federal or provincial… Canada stuck at regulatory crossroads

Canada’s continued resistance towards legalising a ‘single sports betting’ framework has perplexed industry observers, as a subject matter that has all political party support, professional sports’ blessings and a ready-made audience.  One-by-one as US states regulate sports wagering, the Great White North continues its slumber on adopting some form of a modern sport betting framework, replacing its antiquated parlay systems. …

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David Clifton, Licensing Expert: Has the die already been cast?

In last month’s “Licensing Expert” article for SBC News, I talked about a possible link between erosion of parliamentarians’ trust in the Gambling Commission and erosion of the Commission’s trust in the gambling sector. Since then, more recent events have served to underline even more the extent to which trust in both the regulator and the regulated has so regrettably …

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Scott Longley – Confusion reigns over FDC’s second betting rights deal

Scott Longley breaks down Football DataCo’s decision to split its data rights distribution package for English and Scottish football between two separate vendors for betting services. Recognised as betting’s most valuable data rights, appeasing distributor dynamics would always be a complex matter… __________________ It is some feat to conclude two exclusive global deals for what would appear to be the …

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Affiliate concerns: Maintaining trust in the modern market

Affiliate - Safe Affiliate Programs

Trust and integrity between an affiliate and a sports betting or gaming operator has always been a hot topic. This is based on an unusual relationship between the two partners, where the operator holds the key to any affiliate earnings as the affiliate business is a “deliver first” get paid after operation.  Ellen Learmonth, who manages the affiliate program for …

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