Europe

UKGC – Betwatch bids to make Birmingham bookmakers a safer place

SBC News UKGC - Betwatch bids to make Birmingham bookmakers a safer place

As part of a new Betwatch scheme to make Birmingham bookmakers a safer place, five people have been banned from 24 betting shops across Birmingham City Centre. Launched 18 months ago, Betwatch is a partnership between the Gambling Commission, the police, local council and bookmakers designed to tackle localised anti-social and criminal behaviour in and around betting shops. Betwatch issued …

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UltraPlay offers live betting markets on 2017 FIFA Interactive World Cup

SBC News UltraPlay offers live betting markets on 2017 FIFA Interactive World Cup

Specialist esports betting platform provider UltraPlay has become the first company to offer live betting markets on the Grand Final of FIFA’s Interactive World Cup 2017. The Interactive World Cup is an esports FIFA game tournament hosted by EA Sports in partnership with FIFA. A 32 esports international player tournament the FIFA Interactive World Cup takes place this week (16-18 …

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FAN UP! Ladbrokes expands social content partnership with Ball Street Network

SBC News FAN UP! Ladbrokes expands social content partnership with Ball Street Network

Updating the market, Ladbrokes marketing has announced that it will expand its existing relationship with social media content and fan engagement specialist The Ball Street Network. Entering a new European football season, Ladbrokes will act as lead sponsor of popular Ball Street Network YouTube channels’ ‘Arsenal Fan TV’ and ‘The Redmen TV’ (Liverpool FC focused YouTube Channel). In addition to …

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BetBright ups football social reach with uMAXit

SBC News BetBright ups football social reach with uMAXit

Entering a new European football season, independent online bookmaker BetBright has moved to boost its social media profile and coverage by sponsoring the YouTube channel of uMAXit Football. Launched in 2016, uMAXit’s YouTube channel which features high-quality illustrations of football tactics, news, trends and history has quickly gained popularity amassing a significant audience on social media channels. At present, the …

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Oddset agrees partnership with reigning World Champions

SBC News Oddset agrees partnership with reigning World Champions

German football’s governing body, The German Football Association (DFB), has confirmed a new partnership with bookmaker Oddset. Oddset will gain from a range of brand advertising provided as part of the deal which has been agreed until 2018. The bookmakers logo will be prominently advertised during interviews both before and after matches, as well as across the DFB’s website and …

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Betway places Benitez as the early favourite in the first manager to leave market

SBC News Betway places Benitez as the early favourite in the first manager to leave market

Despite lifting league titles just two months ago,  the odds suggest Rafael Benitez and Antonio Conte are both in danger of being the next manager to leave their post. The Newcastle manager and the Chelsea manager both followed up unsatisfactory summer transfer windows, with a defeat on the opening day of the season. Benitez is currently the 7/2 favourite to …

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Jackpotjoy positive of future outlook following LSE progress

SBC News Jackpotjoy positive of future outlook following LSE progress

The governance of online gambling operator Jackpotjoy Plc has stated that it is ‘encouraged’  by its H1 2017 results, having debuted on the London Stock Exchange last January following its corporate migration from the Toronto TSX. Closing a busy H1 2017 (period ending 30 June), Jackpotjoy the world’s largest online bingo achieved group revenues of £147 million up 13% on …

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Super seven – why you have to be at Betting on Sports 2017 #boscon2017

Betting on Sports

Betting on Sports 2017, the second edition of the largest international sports and betting trade conference, will take place at Olympia Conference Centre from 12-15 September. Featuring 1,200 senior executives, 165 leading industry speakers, 44 key sessions across eight conference tracks and space for 60 exhibitors within the exhibition area, #boscon2017 has become a must-attend event for the entire sports …

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One to watch: Sirplay continues global expansion

Sirplay - Copyright: mindscanner / 123RF Stock Photo

Over recent months, Sirplay has continued to expand its presence across world betting markets. Following the signing of new, high-profile deals in Africa and Latin America, SBC caught up with Bart Esposito, CEO of the Malta-based sportsbook and online gaming group, who discussed the company’s plans for the remainder of 2017 and beyond. SBC: Could you provide a brief history …

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NYX boosts commercial arm with appointment of Steve Mayes as Third Party Sales lead

SBC News NYX boosts commercial arm with appointment of Steve Mayes as Third Party Sales lead

Toronto TSX-listed industry platform and systems provider NYX Gaming has moved to strengthen its commercial team announcing the appointment of Steve Mayes as new Third Party Sales Director. Mayes joins the NYX commercial team from Playtech, where he held the position of Commercial Manager for Playtech Open Platform and further industry business intelligence tools. In his new role, Mayes will …

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