Esports

BUFF.bet weighs up IPO options after X-Bet.co merger

SBC News BUFF.bet weighs up IPO options after X-Bet.co merger

Esports wagering systems provider Ultraplay is set to significantly expand its existing relationship with operator XB Systems after entering an agreement to merge its lead B2C white label property BUFF.bet with X-Bet.co. For the past three years, Ultraplay has served as XB Systems main platform provider for X-Bet.co, establishing a brand that has become Ultraplay’s biggest network partner. In its …

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BETBY enhances esports portfolio with basketball product

SBC News BETBY enhances esports portfolio with basketball product

Sports betting supplier BETBY has enhanced its esports range with the addition of eBasketball to its portfolio. The basketball solution will provide sportbooks with 24/7 betting options, similar to BETBY’s FIFA18 24/7 offering. Moreover, BETBY will provide competitive fixtures featuring NBA, WNBA and All-Star teams, supplemented by Twitch video coverage of every match. Sergey Tsukanov, Chief Risk Officer at BETBY, …

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Paytm First Games reveals two-tournament India esports launch

Paytm

Paytm First Games (PFG) has switched attention to the Indian esports market after launching separate online tournaments in partnership with the Esports Players League (ESPL) and Garena Partners. The dual announcement comes at a time when online gaming is picking up as a form of stay-at-home entertainment. The Indian public are currently living under government-imposed lockdown measures until 3 May …

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CAP sanctions esports marketing review in response to GambleAware concerns

SBC News CAP sanctions esports marketing review in response to GambleAware concerns

The Committee of Advertising Practice (CAP) has started research assessing the dynamics attached to betting-related esports marketing across UK advertising channels. Updating industry and esports stakeholders, CAP explained that its research is being undertaken in response to safer gambling charity GambleAware’s recent publication on esports betting advertising being promoted through social media verticals. The standards agency explained that ‘comprehensive work’ …

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Jacob Kalms – 20Shots: Making fantasy betting a reality

SBC News Jacob Kalms - 20Shots: Making fantasy betting a reality

As the race to offer ever more varied and engaging markets to punters continues, a start-up B2B supplier has made the familiar experience of fantasy football games the central theme of its fixed-odds betting product.   20Shots has developed software that allows operators to offer a range of fixed-odds fantasy football markets, with fans able to bet on the performance of …

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Betgenius: Why esports betting is crucial during and after the COVID-19 crisis

SBC News Betgenius: Why esports betting is crucial during and after the COVID-19 crisis

Esports has provided sports betting and gaming operators with some much needed relief during financially unstable times brought about by COVID-19. However, now attention is turning to its validity after the virus threat level recedes and how the esports industry will ultimately fit into the betting sector.  Siim Ühtid, Esports Trading Manager at Betgenius, spoke to SBC News about why …

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Swipe supports NHS by launching FTP predictor on ‘Stay INtertoto Cup’

SBC News Swipe supports NHS by launching FTP predictor on 'Stay INtertoto Cup'

The team behind the Bookee app are back with a new app Swipe six months after the unforeseen closure of the swipe-to-bet application. Their latest product is a free-to-play predictor game which maintains the swiping element that proved a popular engagement with Bookee and asks users to make predictions on up-coming sporting events within its native app. A round of correct …

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RTSmunity: Data is imperative to esports’ success in the betting industry

SBC News RTSmunity: Data is imperative to esports’ success in the betting industry

Esports betting has taken centre stage as a viable alternative for bookmakers during the COVID-19 crisis. However, with this relatively new sector garnering a lot of attention, questions are being raised as to how stable it is compared with traditional sports betting.  It is vital that esports betting keeps its integrity during this period as a mistake could derail the …

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All eyes on DraftKings April IPO call 

SBC News All eyes on DraftKings April IPO call 

Amid global COVID-19 disruptions, US analysts are monitoring DraftKings developments closely as the DFS and sportsbook operator pursues its 2020 agenda of listing on the US Nasdaq exchange this April. This morning, the firm published the following statement which read: “We are pleased that our registration statement was declared effective by the U.S. Securities and Exchange Commission this morning, which …

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