Affiliate News

Clarion Events has furthered its presence within the affiliate marketing sector, by acquiring B2B event organiser Affiliate Summit Corporation. The leading events company boosts its affiliate marketing resources adding the Affiliate Summit tradeshow and conference, FeedFront Magazine, GeekCast.fm, ReveNews.com to its existing portfolio. Flagship conference the Affiliate Summit joins Clarion Events alongside the iGB Affiliate brand to further the vision …

Nigerian licensed sports betting operator Bet9Ja has launched its new affiliate marketing programme in partnership with Income Access (Paysafe Group).  The bookmaker which acts as current title sponsor of the Nigeria National League (second professional tier of Nigerian football), seeks to expand its digital presence launching its partnership programme utilising Income Access’ marketing software. Tunji Meshioye, Bet9ja Marketing Manager, commented …

Industry marketing and affiliate software provider NetRefer has been recognised for its contribution to Malta enterprise and innovation at the ‘2017 Malta Best Entrepreneur Awards’.     Hosted at the Rabat Verdala Palace, NetRefer won three award prizes; ‘Best Technology Entrepreneur’, ‘Best Innovation in Research’ and the most prestigious award of the evening; ‘The Overall Best Entrepreneur of the Year’. …

Oslo-listed Gaming Innovation Group (GIG) has expanded its affiliate network by acquiring Scandinavian media owner Stk Marketing Ltd for a total consideration of NOK 240 million (€26 million). Updating investors, GIG governance stated that the acquisition will make GIG services the outright leader in Nordic industry player acquisition. The acquisition of Stk Marketing assets is expected to generate + €7 …

Industry affiliate Bookmaker Ratings has issued a detailed breakdown and analysis of the current state of play for the Russian betting sector. Partnering with Russian market research company Romir, Bookmaker Ratings estimates the Russian betting sector to be worth around the RUB 677 billion mark circa $11 billion at current exchange rate value. The affiliate details that Russian betting is …

European multi-brand online gambling group BCourt Group has confirmed that it has relaunched its affiliate marketing programme Betcartpartners (Betcartpartners.com) utilising Income Access (Paysafe Group) marketing software. The relaunch of Betcartpartners will see Income Access’ marketing, player tracking and performance reporting software integrated across BCourt’s multiple betting/gaming brands; Betcart, 0Bet, Sky Lotto, Latari and PokerWay.com. The new programme will be managed …

Major affiliate group XL Media is trading ahead of management expectations for the first six months of the year, with the company revealing that it is reducing the percentage of its revenues generated from gambling. The Group has been working on its strategy of diversifying its revenue streams and says it has delivered strong organic growth across all business verticals. …

Affiliate network and management agency, Ihre Consulting, has launched a new look site which is aimed at being more user friendly. The rebrand showcases the products and services offered alongside the industry awards the company has picked up since it was founded back in 2010. This includes its most recent nomination for the EGR B2B Awards 2017. The site has been overhauled …

Betcartpartners has demonstrated its commitment to long-term affiliate partners by introducing a ‘build your own commission’ structure. Introducing the new structure, Betcart said that partners will have the chance to “tell us what they want in terms of structure”, to support a unique ‘power program’ within the industry. Betcartpartners, which operates the newly upgraded sportsbook Betcart.com, will also assist affiliates …

The consolidation in the affiliate sector has continued with Catena Media expanding its sports betting segment further after acquiring Bettingpro.com and related its affiliate assets. The business is a well-regarded publisher of sports news, tips and betting advice across a number of different verticals, with a focus on acquiring leads for regulated UK and Australian iGaming partners. The business differentiates itself by …