Paddy Power continues its ‘You Beauty!’ campaign, celebrating sports ‘unsung heroes’. This weekend the Irish bookmaker launched its latest ‘You Beauty! The Bus Driver’ campaign advert featuring a long-suffering coach driver and his woes at having to ferry unruly football fans. Launched last November, ‘You Beauty!’ continues Paddy Power’s TV marketing guidance under long-term creative agency Lucky Generals. The UK …
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Seeking to boost its digital capabilities, Spanish gambling operator Grupo R.Franco (R.Franco) has moved to fully acquire industry omni-channel platform provider Mediatech Solutions outright. In February 2016, both parties entered an online gambling platform provisions partnership, which would see the R.Franco governance invest in Mediatech as the operator moved to launch its digital services for the Spanish gambling market. Confirming …
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Industry platform and software provider, EveryMatrix has today announced that it has secured a ‘procurement’ with Norwegian state-owned gambling enterprise Norsk Tipping for the integration of its online gaming platform. Updating the market, EveryMatrix governance detailed that it had won the platform ‘contract’, following an open tender process against ten other industry services/provisions competitors. Following the review, the EveryMatrix …
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Industry player engagement specialist and in-depth sports data provider iSport Genius has confirmed that it has entered a ‘user interaction’ partnership with European bookmaker Unibet’s UK and Australia sports betting divisions (Kindred Group). Updating the market, iSport Genius will provide Unibet UK and Australia with its interactive customer-facing tool. The product will aggregate trillions of data points into ‘understandable facts’ …
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French sports betting operator Betclic has confirmed that founder and former Chief Executive Nicolas Béraud will return as leader of the operator replacing Isabelle Andrès who has left the company. Part of the executive team which founded ‘BetClick Limited’ in 2005, Béraud left the French operator in 2011 following the firm’s merger with Mangas Everest Group. Béraud’s return sees him take over …
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Updating the market, the governance of Novomatic AG has confirmed that attorney Dr Bernd Oswald will succeed Herbert Lugmayr as Chairman of the firm’s Supervisory Board. Oswald a commercial and corporate law attorney, has sat on Novomatic’s Supervisory Board since 2012 and has further acted as a legal advisory for Novomatic governance. From 1 March, the Novomatic Supervisory Board will …
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Stockholm-listed European sports betting operator Betsson AB continues its aggressive M&A growth strategy in 2017, by confirming the acquisition of London AIM-listed interactive gaming operator NetPlay TV. Updating the market this morning, Betsson governance detailed that it had acquired all-equity in NetPlay TV for a total consideration of £26.4 million, purchasing all NetPlay assets outright, with a view of increasing …
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A year since launching its ‘Managed Trading Services’ (MTS) at ICE 2016, SBC catches up with Heath Cram Director of Business Development for Sportradar AG to discuss the product latest developments amid an ever-changing sports betting market. Cram details to SBC readers how Betradar has utilised all key corporate components and competencies to build effectively managed trading services for all …
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Thomas Nielsen of Magnet Gaming details his thoughts on sector trends and key agenda as the industry prepares for conference season. A London Baby Sponsor (7 February – Café de Paris Leicester Square), , Magnet Gaming has quickly risen up the ranks of igaming content and providers with its fresh approach to game creations, ideas and development and game-play __________________________ …
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Issuing a corporate trading update, the governance of FTSE-listed GVC Holdings Plc (GVC) has reported a resilient Q4 2016 closing with the operator able to cushion ‘punter friendly’ results and adverse currency fluctuations recorded during the period Despite the tough conditions, GVC was able to record growth throughout its top-line metrics, reporting growth in its group sports wagers, operating margin …
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