Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The fourth round table participant was Amelco, represented by Trading Director Sam Foulkes. SBC: What role does pricing and risk have to play in the differentiation of a sportsbook …

Fantasy Sports Interactive (FSI), the first company to introduce fantasy football betting services in Europe via its Bet4theBest brand, will support a whole new range of fantasy offerings through FSI Nucleus. As the name suggests, this new product will form the nucleus of FSI’s offering, featuring a triple-Core System (Scoring – Team Creation – Live Updates) that feeds all FSI …

FantasyBet has become the first fantasy sports provider to offer daily fantasy contests for the 2019 FIFA Women’s World Cup. Starting on Friday 7 June for the opening match between France and South Korea, the site will give fantasy managers the chance to pit their wits against each other in free-to-enter and pay-to-enter contests, with bigger prizes up for grabs …

GVC has agreed to speak with shareholders over remuneration packages for its senior team after one of the biggest investor rebellions of 2019 so far. At the company’s annual general meeting (AGM) this week, 42 per cent of investor votes were against pay plans for its leading executives, including CEO Kenny Alexander. The pay plans were therefore passed with 58 …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The third round table participant was Sporting Group, represented by its CEO Simon Trim. SBC: What role does pricing and risk management have to play in the differentiation of a …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The second round table participant was FSB, who last week struck a new deal with Mark Jarvis Racing, one of the leading independent bookmakers in the UK. The company …

1xBet has added a new ‘Favorites’ feature that gives its players easy access to betting markets on both a certain team – or multiple teams – and individual players. To enable this feature, players just need to locate the ‘Favorites’ feature in account settings, and find their favourite teams/players through the simple search functionality. “We are constantly working on increasing …

Some of the leading suppliers to the sports betting industry offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The first round table participant was SBTech, who this week was chosen by Gamesys as platform provider for the new Virgin Bet brand in the UK. The company was …

Affiliate giant Catena Media beat all comers at Stamford Bridge on 22 May to be crowned champions of the third annual SBC Championship. Over 140 representatives from the sports betting industry made up 16 teams at this year’s tournament, which was sponsored by innovative payments firm Trustly. And it was the Trustly team that was pipped in the final, with …

Treating the diversified online betting business as one misses the proper scope, writes Jakub Myszkorowski, Chief Commercial Officer at STATSCORE, who thinks that while it would be an “obvious truth” to highlight changes in the market since it became digital, customer preferences are now more and more specific to mobile betting – a sector firmly on the rise. Let the …