Luke Massey

Alessandro Sposito, ESA Gaming: Lightweight games for a heavy impact in Africa

ESA Gaming

Africa’s sports betting sector has been booming over the last few years, with countries like Nigeria, Kenya and South Africa leading the way in the region.  While still heavily dependent on an ecosystem of retail shops and agents, online betting and gaming is seeing significant growth in many parts of the continent, driven in large part by improved internet accessibility …

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Simon Noy, Kambi: Revolutionising the bet builder

Bet Builder

There can be no doubt that the goal of putting the consumer in control drives much of the modern landscape in multimedia entertainment. Providing a service which allows for a genuinely on-demand experience has become a priority in any number of industries competing for customer leisure spend, with the likes of film, sports broadcasting and music all noticeably influenced by …

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Pronet: Understanding the ‘new normal’ for the Premier League

Premier League - Leicester City's Jamie Vardy shoots at goal during the Premier League match at the Vitality Stadium, Bournemouth.

With the Premier League well and truly back, albeit with a noticeably different look and feel, SBC News spoke to Bobby Longhurst, Chief Commercial Officer at Pronet Gaming, about what it has learned since the return of the world’s most popular football competition. With a significant mid-season break, a host of safety stipulations in place and empty stadia, it was …

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All-in Global: ‘Fantastyc’ markets around the world

All-in Global, the number one language service provider in the gaming industry, has gathered the most relevant data to highlight hot fantasy markets for SBC News readers, and advise interested companies on how to prepare “local” fantasy content. In 2019, it was estimated that almost 46 million adults (18+) played fantasy sports in the US. In comparison, the Fantasy Premier …

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New Polish poker table in BetGames section for STS

Polish

STS has boosted its product portfolio by introducing a new poker table in the BetGames.TV section of its Polish website. The new poker product, confirmed STS, arrives as a result of an expanded cooperation with the live betting games supplier.    For STS, the largest bookmaker in Poland with over 47% market share, this deal shows that it is not …

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Stats Perform extends NBL data and streaming deal

Stats Perform - Kings Casper Ware in action during Game 3 of the NBL Finals match between Sydney Kings and Perth Wildcats at Qudos Bank Arena in Sydney, Sunday, March 15, 2020. (AAP Image/Mick Tsikas) NO ARCHIVING, EDITORIAL USE ONLY ** STRICTLY EDITORIAL USE ONLY, NO COMMERCIAL USE, NO BOOKS **

Stats Perform has extended its multi-year, exclusive official betting data and streaming partnership with Australia’s fast growing Hungry Jack’s National Basketball League (NBL).  The extension will see Stats Perform provide exclusive live streams for betting, as well as collect and distribute in-stadium ultrafast betting data for licensed sportsbooks. Alex Rice, Stats Perform Chief Rights Officer, commented: “Few global basketball leagues …

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MySportwetten: What German players want from a bookmaker

German - firo, football, cup final: season 2019/2020, 04.07.2020 DFB-Pokal final of men Bayer Leverkusen - FC Bayern Mvºnchen, Muenchen Schluvujubel, Manuel Neuer, jubilation with Robert Lewandowski Photo: Jvºrgen Fromme / firosportphoto / POOL For journalistic purposes only! Only for editorial use! For journalistic purposes only! Only for editorial use! | usage worldwide

The most important factor for German players choosing a bookmaker is a wide range of sports and leagues to bet on, found a survey among users on MySportwetten.de, but members of the same odds comparison site are largely not interested in playing online casino. Leadstar Media brand MySportwetten completed the survey to understand more about its affiliated players as the …

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Affiliate concerns: Maintaining trust in the modern market

Affiliate - Safe Affiliate Programs

Trust and integrity between an affiliate and a sports betting or gaming operator has always been a hot topic. This is based on an unusual relationship between the two partners, where the operator holds the key to any affiliate earnings as the affiliate business is a “deliver first” get paid after operation.  Ellen Learmonth, who manages the affiliate program for …

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SBC Roundtable: A new ‘Pace’ for live cricket trading

cricket - England's Ben Stokes hits a boundary as Jos Buttler looks on during day two of a Warm Up match at the Ageas Bowl, Southampton.

As Test cricket returns to our screens for England vs West Indies, we gathered three of the sharpest minds in trading around the SBC roundtable to assess the future of cricket betting. We spoke to John Wright, Head of Cricket at Integral Sports Management, Spreadex senior cricket trader Jamie Nuttall and William Stephenson, Head of Data & Trading Feeds at …

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Mobile Carrier Billing: Gambling operators could be losing up to 70% of revenues

Carrier Billing

Most gambling operators have invested heavily in mobile platforms and now provide a range of excellent small screen (app & browser) experiences, but the industry is still not capitalising on the true potential of the mobile payment ecosystem. That was the conclusion of a white paper report from Dimoco, titled ‘Unravelling mobile carrier billing for igaming’, which found that industry …

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