Luke Massey

A ‘playground for innovation’: Why esports must move past the technical issues to embrace new betting experiences

micro betting

Micro betting can be a great way to fill the downtime, both in the absence of events to bet on and if the gameplay itself is just ‘boring’. That was a view expressed by PandaScore CEO Flavien Guillocheau in the final part of an exclusive series on the power of data in esports. Click in to read the first two …

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Jeff Cleminson leaves SG Digital to join Optimove


Jeff Cleminson, a long-term senior director at SG Digital, has been confirmed as the new Director of Client Management at Optimove. The hire, said Optimove, is “indicative of its strategic investment in existing clients as a key growth engine for the business”. In his new role, Cleminson will oversee all commercial relationships with Optimove’s gaming customers in Europe, Latin America …

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GameScorekeeper: Why betting on esports should be “subtle and secondary” to entertainment


Felix Klastrup, founder and CEO at GameScorekeeper, explains how it has developed into a specialist esports data provider, helping its customers grow and adapt to the ever evolving esports industry. He talks about building the data platform that remains the foundation for its products today, starting out with the ‘perfect customer’ in Pinnacle, creating an ‘entertainment-first’ environment and why the …

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Gamingtec recruits Andrei Beu from EveryMatrix


Gamingtec has strengthened its senior management team by appointing former EveryMatrix stalwart Andrei Beu as Commercial Director for B2B. Beu will be responsible for new sales and marketing initiatives that will drive brand awareness for the turnkey online sportsbook and casino platform provider. He will also manage Gamingtec’s presence at industry events, especially with the return of live events following …

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Superbet continues iCore platform partnership with Comtrade


Comtrade Gaming has extended its relationship with Romania’s Superbet, based around combining the operator’s proprietary sportsbook with Comtrade’s iGaming Platform (iCore) in both Romania and Poland. Having first migrated the Superbet sportsbook to the Comtrade platform three years ago, the new deal between the two companies runs until mid 2024.  “It’s great to have Comtrade Gaming as a platform partner …

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The smarter route to sponsorship success: What US sports betting brands can learn from Europe


There are significant lessons that sponsorship managers of North American sports betting brands can take from their European counterparts, writes Antourage CEO Johan Junker. Almost three years after the Supreme Court struck down the federal ban on sports betting, allowing states to legalise it if they wish, the industry is starting to gather some serious momentum. This has manifested itself …

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PandaScore partners with oldest Bitcoin casino FortuneJack


PandaScore has signed a new deal to provide online gambling operator FortuneJack with an extended portfolio of esports odds. PandaScore provides real-time data and odds across 10 game titles, including League of Legends, Valorant, Dota 2, Counter-Strike: Global Offensive and Call of Duty. Through this new deal, FortuneJack will obtain a wide range of odds, featuring in-depth pre-match and in-play …

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Spotlight Sports Group produces in-depth look at the betting technology ecosystem

BetTech Ecosystem

Spotlight Sports Group has released the inaugural edition of BetTech Ecosystem, a research piece reviewing the major suppliers across the sports betting and iGaming industry.  At the centre of this research piece, conducted by a team at Spotlight Sports Group with the support of independent industry experts, is a visual that showcases six segments and the major businesses that feature …

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Anna Vikmane to drive new live casino era through BETER Live


BETER believes it is ready to transform the live casino vertical through the launch of its latest product, BETER Live. Established with a mission to provide the best selection of high-tech, entertainment-first gaming experiences available in the live casino space, BETER wants to surpass the expectations of the ‘new generation of player’. Led by Anna Vikmane, a veteran of both …

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