In response to William Hill’s threats to block the acquisition of NYX Gaming Group Limited by Scientific Games,  NYX has launched legal action against the bookmaker. Last week William Hill issued a corporate update, voicing its concerns over the deal and signalling its intention to convert its preference shares into ordinary NYX shares, in order to ensure it had had …

32Red has announced a multi-fight deal with Carl Frampton, for Northern Ireland’s first two-weight world champion to become a brand ambassador for its online casino brand. As part of the partnership, which kicks off with this Saturday’s ‘Frampton Reborn’ card from The SSE Arena in Belfast, Frampton will provide regular content for the 32Red blog and social channels. Frampton is …

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition shines a spotlight on the recently-leaked Paradise Papers, and the question marks over club ownership that these papers have thrown up. We’ll also reflect on allegations of match fixing against Nottingham Forest owner Evangelos Marinakis, CONCACAF’s …

Responding to the case that led to British trainer David Evans receiving a £3,000 fine from the British Horseracing Authority (BHA), Ladbrokes Coral has affirmed its consistency between prices offered to trainers and other customers. It comes after it was revealed that Evans placed a bet of £6,000 on his horse Black Dave at 4/1, whilst many bookmakers had the …

William Hill has issued a corporate update with regards to the conversion of its preference shares becoming ordinary NYX shares prior to 4 December, in order to enable William Hill to vote in the proposed acquisition of NYX by Scientific Games Corporation. The announcement follows on from lengthy negotiations between William Hill and Scientific Games over a potential commercial agreement …

Sports-tech and media company, DraftKings has announced it is venturing into the world of live sports streaming through its newly-formed partnership with Euroleague Basketball. As a result of the deal, customers will be able to stream selected Turkish Airlines EuroLeague basketball games directly through their DraftKings mobile app, as well as utilising both fantasy contests and live content. The announcement …

Manchester City’s scintillating start to the season has left punters with renewed optimism that the Blues could be in for a memorable campaign. Pep Guardiola’s side have already booked their place in the second round of the Champions League and have cruised to an eight point lead at the top of the Premier League, whilst retaining an undefeated record. Betfair’s …

Betsafe has announced the signing of Sam Twiston-Davies to its growing roster of sporting talent. The sponsorship will see Twiston-Davies ride in Betsafe branded silks as well as feature in an upcoming ATL campaign alongside other Betsafe ambassadors. The 25-year old is recognised as a future champion, regularly seen in the top five of the Jump Jockeys Championship Standings. He …

International sports betting software provider Sirplay, ​has​ completed ​a​ ​deal​ ​with manufacturer of printing technologies, Custom America.   ​ The​ ​two​ ​companies​ ​have​ ​teamed-up​ ​to​ ​offer​ ​the​ a user-friendly ​solution​ ​in​ technology​ ​and​ ​mobility​ ​to​ ​retail​ ​betting​ ​shops.​ ​The​ ​Maltese​ ​sportsbook​ ​provider​ ​has integrated​ ​a​ ​new​ ​bluetooth​ ​portable​ ​printer​ ​in​ ​occasion​ ​of​ ​the​ ​upcoming​ ​edition​ ​of​ ​SAGSE Buenos​ ​Aires. The​ ​show​ …

The general consensus among racing fans and pundits is that trainer David Evans was right to describe his punishment from the British Horseracing Authority (BHA) as “very lenient.” The saga of events that landed Evans in trouble occurred on 9 January 2015, when the trainer had both Black Dave and Tango Sky scheduled to run in the same race, he …