With more and more states weighing up the opportunities that betting regulation can bring, Marc Pedersen – CEO US at Better Collective – believes that the US is the obvious place for the sports betting media Group to continue its execution strategy. In this month’s Better Collective spotlight, Pedersen spoke to SBC about the ways in which Action Network will …
Read More »Erin-Marie Gallagher
BtoBet consolidates African presence with additional managed services
BtoBet will now offer an extended suite of managed services through STM Gaming, its certified partner in Africa, in a deal which will ‘further consolidate’ the platform provider’s position in the African igaming market. Upon the announcement, BtoBet explained that the additional services will make it easier for operators to enter the African market, giving them access to the ‘vast …
Read More »SoftSwiss adds comboboost function to sportsbook platform
SoftSwiss has added a new comboboost feature to its sportsbook, which the solutions provider believes will make its platform ‘even more personalised’ for B2B clients. The new feature, which has been tailored for major sports including football, ice hockey, tennis, basketball, cricket and esports, will enable players to receive ‘an additional bonus on an express winning bet for top sports …
Read More »Novibet goes live with Greek Soccerbet content
Novibet will now gain access to the Greek iteration of Highlight Games’ Soccerbet product, which will go live across the operator’s online and mobile platforms. The Greek edition includes a range of famous clubs from the Greek Super League, including AEK Athens, Aris Thessaloniki, Asteras T, Atromitos, Giannina, Olympiakos, Levadiakos, Panathinaikos, Panionios, PAOK Salonika, Platanias and Xanti. “We have been …
Read More »BoyleSports boosts stats portfolio with STATSCORE widgets
STATSCORE has agreed to supply its StatsWidgets, LivematchPro and PrematchPro widgets to BoyleSports in a deal which will help the Irish bookmaker elevate the overall betting experience. By adding the LivematchPro and PrematchPro widgets, BoyleSports can drive additional engagement, while also providing historical data prior to the event – thus enabling punters to make informed decisions about their bets. David …
Read More »Peter Ekmark: The importance of data protection in the igaming space
Privacy is crucial when it comes to personal data. In some ways, iGaming draws many parallels with that of the financial sector and banking, said Internet Vikings CEO Peter Ekmark. He explained: “There are huge similarities [between the igaming space and financial sector]. In a way, a gaming company is exactly the same as a bank. You open an account, …
Read More »BetBooster: Providing pre-match and in-play engagement boost through LSports
BetBooster, an automated betting stimulation service developed by LVision and solely distributed by LSports, is generating close to 100,000 bets on average each month for its sportsbook partners. The product produces targeted sports insights for sports bettors, seamlessly mixed into the traditional sportsbook layout, with the information based on historical data, live incidents and AI analysis – covering both pre-match …
Read More »All-in Global debuts new AI translation solution
All-in Global has released a new AI-powered translation solution which will allow betting and gaming companies to ‘meet large content volumes while maintaining accurate translations’. The AI Translation + Human Post-Editing solution, which utilises Neural Machine Translation (NMT) technology, has been designed to enable online gaming, sports betting and esports organisations to ‘create content at scale’ for individual markets in …
Read More »George Stalev, Delasport: Staying one step ahead of technology trends
At a time when technology is constantly changing, George Stalev – Chief Technology Officer (CTO) at Delasport – believes that companies must stay ‘one step ahead’ of competitors if they wish to stand out from the crowd. Speaking to SBC News, Stalev explained why ‘a technical approach is often the best way to solve a problem’ before touching upon the …
Read More »Yael Shatzky: Why igaming operators should embrace the demand for personalisation
In a market which is becoming more saturated by the day, Yael Shatzky – VP Marketing at Solitics – explains why she believes that personalisation is the key to attracting and retaining customers. Customers demand personalisation in the digital hyper-communicative era. Data has shown that 68% of consumers believe it’s important for businesses to tailor experiences based on their tastes …
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