Erin-Marie Gallagher

GiG drives player engagement with Fast Track partnership

Gaming Innovation Group (GiG) will continue to drive player engagement across its operator network after partnering with Fast Track CRM.  Through the agreement, GiG’s network of operators will now be able to ‘manage all their player engagement from one place’. “Like Fast Track, GiG is a technology company at its core,” explained Christopher Hirst, Co-Founder of Fast Track. “One of …

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Aspire Global to power Luckster.com’s international expansion

Aspire Global to power Luckster.com international expansion

Aspire Global has agreed to power Luckster.com entry into regulated European and Latin American markets ahead of the multi-vertical brand’s upcoming launch. The partnership is said to be the ‘first that covers the entire Aspire Global proprietary offering – platform, sports and casino games’. Mike Batenburg, owner and Managing Director at Luckster.com, said: “When we were searching for a platform for …

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BETFEST set to connect sports fans and betting brands

The first edition of BETFEST is set to offer brands in the U.S. sports betting sector a valuable new way to reach and engage with both seasoned bettors and fans ready for their first experience of this exciting new industry. Organised by Sports Betting Community (SBC) in partnership with SeventySix Capital Sports Advisory, the online event on Saturday, May 15, …

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Why closing the gender gap can help igaming reach its full potential

Why closing the gender gap can help igaming reach its full potential

As with many other industries, online gambling can be considered guilty of fostering a gender imbalance, writes Jack Holmes, Affiliate & SEO Marketing Manager at Bettor Media. But while there are similar levels of females and males within many positions, certainly those in the entry and middle levels, the same cannot be said for the ‘positions of power’ higher up …

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Pinnacle boosts in-play offering with DeckPrism Sports deal

Pinnacle boosts in-play offering with DeckPrism Sports deal

Pinnacle has strengthened its in-play betting offering after signing a partnership with DeckPrism Sports to utilise its proprietary models. Through the partnership, Pinnacle will benefit from DeckPrism Sports’ technology and modelling capability which the online operator believes will help ‘take its betting product to the next level’. Marco Blume, Trading Director at Pinnacle, said: “Everyone knows that in-play betting is …

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Fitzdares: Putting fan engagement at the forefront of the US Masters

Fitzdares: Putting fan engagement at the forefront of the US Masters

Just five months on from its latest instalment, and we’re ready to return to Augusta National for the 85th edition of The Masters.  Despite the limited number of patrons at this year’s tournament, a return to its traditional April placement will be a welcome change from the drizzly one-off (hopefully) November edition, as world No.1 Dustin Johnson attempts to become …

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LeoVegas adds greyhound content via SIS Watch and Bet deal

LeoVegas adds greyhound content via SIS Watch and Bet deal

SIS (Sports Information Services) has agreed to supply its UK and Irish greyhound racing content in a Watch and Bet format to LeoVegas. Through SIS’s Watch and Bet model, bettors will be able to view live races without the need for a prior bet, which the supplier believes will help LeoVegas drive both engagement and revenues. All brands in the …

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Online casino revenues in Germany to reach €3.3bn by 2024

Online casino revenues in Germany to reach €3.3 bn by 2024

Revenues for the online casino sector in Germany are expected to reach €3.3 billion in 2024, continuing the trend of sustained growth. According to a public research project from Goldmedia referenced in the ‘Germany Betting Focus’ report published by BtoBet, revenues for online casino in the country will soon comfortably exceed the €2.2 billion registered in 2019. Estimated revenues for …

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‘Striking while the iron is hot’: Why Slotegrator is eyeing new opportunities in Africa

‘Striking while the iron is hot’: Why Slotegrator is eyeing new opportunities in Africa

Africa has been widely touted as the next land of opportunity for the igaming industry, according to Slotegrator, who points to advancements in technology, economic expansion and mobile penetration as three key drivers for growth across the region. Africa offers a unique set of conditions that is likely to result in a rapid expansion of the online gambling industry in …

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Time to renovate: What’s new with BetInvest’s online platform 

Time to renovate: What’s new with BetInvest’s online platform

BetInvest has taken the last 12 months as an opportunity to reflect and finetune its offering, which includes new and innovative UX and UI for its online platform. So what’s new?  Appearance The BetInvest online platform, which is certified by NMI, was initially designed with convenience in mind, both for its partners and their players. But following the ‘major updates’ …

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