Betsson rolls out new Group Affiliates site

Betsson Group has confirmed that it has launched a newly designed website for Betsson Group Affiliates which will support customer experience.

The goal for the new site, according to Betsson, is to provide its visitors with an ‘easier way to learn’ about the company. In addition, it aims to offer further education on how customers can browse information based on their own choice.

A spokesperson for Betsson, noted: “The new site gives better access to who we are, how we work, what we offer, news and much much more.

“As always, we will keep on updating our content with helpful information, company announcements and other related news.”

Last month, Betsson Group strengthened its portfolio of football products after securing a new partnership with sports betting solutions provider Banach Technology.

Betsson agreed to roll out Banach’s ‘formidable squad of Match and Player Flash Markets’, allowing punters to ‘bet on rapid-cycling selections in any match’.

The partitioned segments cover binary outcomes around propositions – such as what will occur in the next minute of a game – to player performance in a stipulated five-minute timeframe.

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