SBC News Voice of the Sports Betting Industry
Manchester-based industry affiliate marketing publisher Moneta Communications has confirmed that it will launch its first North American property – GamingUSA.com
GamingUSA.com will seek to establish itself as the US market’s most informative and interactive gambling portal, covering news, reviews and developments on all licensed verticals across the fifty US states.
In its update, Moneta states confidence on engaging with US audiences, as its new property will be supported by its expertise in website development, content creation and industry knowledge.
GamingUSA Chief Operations Officer Natalie Merrison said of the launch of the website: “Myself along with Moneta’s experienced CEO Daniel Campbell and our talented team here at GamingUSA.com, are excited to enter the US betting affiliate market.
“Our collective experience and knowledge of the industry means that we are confident that this will be a very prosperous project for all involved. We are thrilled to be bringing a unique betting experience to an American audience.”
Moneta’s GamingUSA.com portal has been backed by industry figurehead Fred Done, founder of UK ‘Big-4’ bookmaker Betfred, who labelled GamingUSA.com as a much-needed initiative for the developing US market.
“GamingUSA is one of our most exciting projects. The speed at which many states are looking to legalise betting shows that this is a lively new frontier for our industry. With many sports shows now openly incorporating betting lines, it is becoming evident that people are starting to embrace betting on sports and we intend to be at the heart of that.”
