SBC News Voice of the Sports Betting Industry
BetMakers Technology Group has expanded its partnership with Dabble to help the latter enter the UK market.
Dabble, a racing and sports betting provider based in Darwin, Australia, will integrate BetMakers’ Price Manager technology and Racelab form product to strengthen its international presence.
Jake Henson, CEO of BetMakers, said: “We’re thrilled to strengthen our partnership with Dabble as they take this bold step into the UK market. Our Price Manager solution has been a cornerstone of their racing product success in Australia, and the addition of our Racelab ProFORM product will provide even greater value to their customers.
“We are excited to support Dabble’s international growth ambitions and look forward to continuing this highly successful partnership into new markets in the future.”
The expanded partnership will aim to replicate Dabble’s success in Australia and transfer over to a UK audience.
Tom Rundle, CEO of Dabble, commented: “Our partnership with BetMakers has been instrumental to our achievements in Australia, and we are thrilled to extend this relationship as we prepare to launch in the UK.
“BetMakers’ solutions, including the Price Manager and Racelab products, will play a key role in ensuring we continue to deliver unrivalled racing products and a seamless customer experience. We are excited to take this next step with BetMakers by our side.”
BetMakers’ tech stack includes the GTX tool as well, which will soon launch on the market as a proprietary tote wagering platform – powered by a module-based architecture courtesy of Protocol Zone Private Ltd.
