SBC News Voice of the Sports Betting Industry
Industry start-up Bettingmetrics has announced a major ‘enterprise goal’ having secured £150,000 in seed investment, supported by London venture capital fund RLC Ventures.
Founded in 2016 by the engineering team of Martin Grozev (CEO) and Slavomir Semov, Bettingmetics (Bettingmetrics.com) seeks to revolutionise betting tutorials, creating a marketplace where punters can exchange wagering tips, knowledge and advice.
In their enterprise mandate, Grozev and Semov have stated that they wish to bring a new level of sophistication to betting player communities, in which punters are supported with the best data-driven tools to make informed choices and market analyses.
Seeking to develop the most informed player community, the Bettingmetics platform has a built-in odds comparison engine, supported with player betting tracker and portfolio management tool.
Furthermore, player development is supported through Bettingmetrics ‘marketplace’ and ‘university’ where players can sell betting tips, follow community members and gain free-market tutorials.
Detail community insights to AffiliateInsider last January, Martin Grozev, Co-founder of Bettingmetrics, explained: “We have always believed that the only way to establish long term business relationship is when both parties are happy. We know how much work tipsters put down in order to make their analysis and build quantitative models, hence we will try to always offer a fair deal that will make tipsters happy, so they can focus on what they do best.”
Updating stakeholders, Grozev detailed that the secured investment would be used for scaling and enhancing product development.
Bettingmetrics becomes the tenth investment of RLC Ventures, a specialist fund in ‘early enterprise financing.
The seed funding round was led by Reece Chowdry CEO & Founder of RLC Ventures, who backed Bettingmetrics prospects:-
“The team have demonstrated brilliant traction by growing their user base by 60 per cent per month and achieving solid growth in recurring revenue. We are excited to back their team in this next stage of growth and product development.
