It has been announced that mini game versions of blackjack and roulette are to be launched by gaming content supplier, Realistic Games, via two operators. These are the sportsbook BetVictor and the Irish bookmaker Boylesports.
This follows news in March this year of their arrangement to supply another Irish bookmaker, Paddy Power, with roulette and blackjack games to be imbedded into their Ipad application. Customers of both Boylesports and BetVictor will now be able to alternate between their betting slips and table games with ease; there will be no need to transfer money or leave the sportsbook
The Commercial Director of Realistic Games, Andy Harris, explained the benefits of these new games and the importance of the timing of their release
“Operators will be at their busiest during the World Cup and the opportunity to offer casino products without taking customers away from the sportsbook is very appealing”.
He also explained how a major advantage is that they are considerably larger than mini games previously available.
“There is nothing more frustrating than finding a mini game is simply too mini, making you yearn for playing the full size game.”
“It is also consistent with our view that newcomers should be introduced to casino games with effective, user-friendly cross-sell that doesn’t detract from their normal enjoyment of the site,” he continued.