William Hill has been named the title sponsor of the Spring Festivals Trials Day at Naas Racecourse on 23 February 2025. Extending its support of Irish racing, the bookmaker now adds four additional races to its sponsorship portfolio including; The Grade 3 William Hill Winning Fair Juvenile Hurdle, the William Hill Nas Na Riogh Novice Handicap Chase, the William Hill …
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William Hill sponsors Super Saturday at Newbury
William Hill has announced its sponsorship of Super Saturday at Newbury racecourse on 8 February. The deal sees one of National Hunt racing’s biggest fixtures rebranded as the William Hill Super Saturday. Sandro Di Michele, Director of Horse Racing at William Hill, commented: “We’re delighted to further our involvement in some of the biggest days in National Hunt racing and …
Read More »Evoke hits EBITDA target as 2024 lands “ahead of expectations”
Evoke Plc has benefited from strong year-end trading, as the LSE gambling group expects its full-year EBITDA to be at the top end of the guidance range of £300m-to-£310m, a result deemed by leadership as “ahead of expectations“. A post-close trading update for Q4 noted that Evoke had generated approximately 12-13% revenue growth on year-on-year comparatives. The group’s improved performance …
Read More »‘Phenomenal jockey’ Keith Donoghue joins William Hill
William Hill has signed Keith Donoghue as a horse racing ambassador. The bookmaker described Donoghue as a top-class jockey after having had Cheltenham Festival victories aboard Tiger Roll, Delta Work and Limerick Lace in recent years. Andrew McCleave, Head of Marketing at William Hill Ireland, commented: “We are delighted to have Keith Donoghue join our stable of ambassadors at William …
Read More »William Hill leverages SPFL title deal to build up gambling harm awareness
To round off this year’s Safer Gambling Week, evoke-owned brand William Hill has leveraged its new title sponsorship of the Scottish Professional Football League (SPFL) to spark gambling harm prevention talks among staff and supporters. Players, fans, and professionals from across all of the league’s four divisions were offered a series of talks that used previous experiences of problem gambling …
Read More »The Racket wins William Hill Sports Book of the Year Award
‘The Racket,’ the candid memoir of Irish tennis pro Conor Niland’s life on the ATP Tour, has won the 36th William Hill Sports Book of the Year Award (#SBOTY2024). The Racket becomes the first tennis book to clinch the world’s longest established and most valuable literary sports-writing prize in its history and Niland is the first author from the Republic of …
Read More »William Hill sponsors the County Handicap Hurdle
William Hill has been named the new sponsor of the County Handicap Hurdle at Cheltenham Festival. The newly rebranded William Hill County Handicap Hurdle will take place on 14 March 2025, and is saged over an extended two miles on the final day of Jump racing’s Olympics, Gold Cup Day. It has been described as one of the Festival’s most …
Read More »Evoke bets on Core Market growth against UK drags
Evoke Plc has reported its “first quarter of year-on-year growth since Q1 2022” – the period during which the LSE-listed gambling group expanded its business by completing the £2bn acquisition of William Hill. Q3 trading saw Evoke generate group revenues of £417m, up 3% on the 2023 comparative figure of £405m (+4% on a constant currency basis). Management highlighted that …
Read More »Evoke posts H1 losses of £140m as leadership pledges immediate recovery
Evoke Plc is focused on the ‘execution of short-term actions’ to maximise operating margins and return its business to growth in H2 trading. This statement follows the LSE gambling group publishing interim results, showing H1 losses (after tax) of £143m— a 300% increase compared to 2023 losses of £32m. A summary of H1 trading detailed performance declines, specifically impacting its …
Read More »SPFL and William Hill – a deal that ‘goes beyond traditional football sponsorship’
With football’s relationship with the gambling industry under immense pressure in the UK, the Scottish Professional Football League (SPFL) has decided to take its own route regarding such sponsorships. The SPFL ‘shouldn’t be stuffy about gambling,’ according to its CEO Neil Doncaster, who recently described partnering with UK-based William Hill as an ‘obvious fit’. Emphasising however that he agrees with …
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