Operators should switch their focus and use bonuses to reward “gameplay and winning” rather than “depositing or losing” according to Scatters Group’s CEO, Alexis Wicen. Speaking on the latest SBC Webinar, titled ‘Reimagining Engagement: Retain, Engage and Protect the modern player’, Wicen emphasised the benefit of utilising smaller bonuses more often to “extend the gaming session of players”. He said: “Deposit bonuses [have] …
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SBC Webinars: Three steps to prevent bonus abuse
There is a constant “cat and mouse game” between operators and fraudsters as the threat of bonus abuse continues to rise. On a recent SBC Webinar, titled ‘Accelerating profitable play: Preventing bonus abuse while ensuring responsible gambling’, industry experts shared their top tips to fight back against the fraudsters. Setting a benchmark “One great call is to make sure that as …
Read More »Vixio: Exploring key trends in player protection policy
To begin last week’s SBC Digital – Player Protection online conference, Vixio explored four of the latest trends in player protection policy. Affordability checks – when not if Affordability checks have been the “dominant topic” of UK gambling policy and Joe Ewens, Gaming Compliance Managing Editor for Vixio, explained that it is a case of “when, not if” for markets …
Read More »Walking the tightrope between VIP services and player protection
Can operators rely on revenue from VIP players while running an effective player protection strategy? A trio of industry experts considered this question in a panel titled ‘Can operators focus on player protection and increase shareholder value’ – part of SBC Digital’s Player Protection online conference. “From my perspective, good player protection doesn’t mean that you can’t have high-value customers,” …
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