Tag Archives: VegasInsider.com

Better Collective moves to strengthen US position via RotoGrinders acquisition

SBC News Better Collective moves to strengthen US position via RotoGrinders acquisition

Better Collective has taken the decision to acquire the remaining 40% shares in RotoGrinders Network for a purchase price of €33 million, in a bid to strengthen its position in the US sports betting market.  To complete the transaction, the Copenhagen-based firm will pay €22 million in cash and the remainder in either shares or cash, with both components transferred …

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Better Collective Spotlight: Thinking beyond the classic affiliate user journey

Better Collective

In this month’s Better Collective Spotlight we had a chat with Edward Fowler (pictured), Marketing Technology Lead at Better Collective, to discuss the future of omnichannel marketing, and to gain a better understanding of how the company utilises it for US facing sports betting information site VegasInsider.com. SBC: Better Collective has developed massively in recent years. Can you give a …

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Better Collective defies low sports win margins to post record Q4 revenues

Better Collective

Stockholm-listed Better Collective A/S has posted Q4 revenues of €19.6 million, up 61% from the €12.1 million in the corresponding period of 2018. The igaming affiliate’s record revenue performance was helped by in excess of 118,000 new depositing customers (NDC’s) during the period (55% growth, most of which was organic). EBITA before special items increased by 32% from €5.4 million to …

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Better Collective strengthens US grip by acquiring Vegasinsider and Scoresandodds

SBC News Better Collective strengthens US grip by acquiring Vegasinsider and Scoresandodds

Industry affiliate Better Collective A/S has advanced its US strategic agenda by acquiring Florida-based Vegasinsider.com and Scoresandodds.com in a $20 million cash transaction. Updating investors, Better Collective said that it has significantly expanded its US portfolio by acquiring two of the most trusted sports betting wagering portals which maintain a legacy of ‘more than 20-years’ experience in offering premium sports picks, content, …

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