Tag Archives: US PGA

USPGA Championship extends reach via Twitter and GiveMeSport

USPGA - Copyright: Photozek07 / 123RF Stock Photo

The Professional Golfers’ Association (PGA) has expanded the reach of its national golf championship by striking live streaming deals with both Twitter and sports publisher GiveMeSport. Having opted against renewing a deal with Sky Sports in favour of a “multi-platform” alternative with TV coverage on BBC and live streaming on Twitter, the PGA is trying to ensure that the championship …

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Promotional Analysis of Sky Bet’s Major Golf Offer

Jordan Spieth, Jason Day and Rory McIlroy are the current superstars of world golf. Having collected 5 of the last 8 major championships between them, the trio are expected to dominate again this year. Indeed, Sky Bet came straight in with a special market, offering inflated odds for the new ‘Big 3’ to land all four major titles between them …

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