Tag Archives: UK Committee of Advertising Practice

CAP and BCAP issue ‘understanding normalisation’ guidelines

Copyright: zerbor / 123RF Stock Photo

The UK Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) have joined forces, with an aim of clarifying practices that could potentially fall under the banner of normalisation. A frequent occupant of published documentation on industry advertising matters, the document aims to offer a clear differentiation between the promotion of gambling as a legitimately and …

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Committee of Advertising Practice publishes UK gambling advertising review

The UK Committee of Advertising Practice (CAP) has published a review of the impact of gambling advertising on young people and problem gamblers. The review by CAP was launched in response to the request by the Department of Culture, Media and Sports for UK wide review of gambling marketing and promotion and its effects on its viewers. The review details …

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