Tag Archives: UEFA Women’s Euro 2022

Entain: Lionesses’ roaring success translating to the betting slip

SBC News Entain: Lionesses' roaring success translating to the betting slip

Bettor engagement with the UEFA Women’s Euros is at an all time high according to Entain, which has detailed record bets placed online, particularly in the UK. The international betting and gaming group has taken over 1.5 million online betting slips on the UEFA Women’s Euro 2022, with bettor engagement apparently strongest in the UK, where England is the host …

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Anyone seen a stadium? Paddy Power targets 2022 Euro venue choices

SBC News Anyone seen a stadium? Paddy Power targets 2022 Euro venue choices

Paddy Power’s marketing team carried out its latest public stunt over the weekend, mocking the choice of stadiums for the UEFA Women’s Euro 2022. During the match between Belgium and Iceland at Manchester City’s Academy Stadium, the Flutter Entertainment sportsbook brand launched a 25x11x5ft balloon behind a stand pointing towards the nearby Etihad Stadium. The bookmaker pointed out that the …

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The Pools makes women’s football debut with FTP Euros release

SBC News The Pools makes women’s football debut with FTP Euros release

The Pools has launched a new product to coincide with the UEFA Women’s Euro 2022, marking its first title centred around the women’s game.  Announced two days into the continental tournament, hosted in England, the Footie 5 game is a free-to-play (FTP) product with a £25,000 jackpot. Players must correctly predict the scores from five Euros fixtures, whilst a swap …

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