Betclic Group has moved to enhance its brand exposure in its home country’s betting and gaming market, becoming an official partner of the French Football Federation (FFF). The five-year agreement – which is reportedly worth between €5 million and €8 million per year according to French outlet L’Équipe – will see the Bordeaux-based operator serve as an official partner of …
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Betclic enhances Portugal visibility through basketball deal
Betclic has strengthened its brand visibility and marketing in the Portuguese betting space via an agreement with the Portuguese Basketball Federation. Under the terms of the three-year agreement, the Portuguese Basketball Federation will rename the Portuguese Basketball League the Betclic League. The partnership protocol signed between the sports betting operator and basketball league will initiate prior to the forthcoming sporting …
Read More »Betclic adds Top 14 sponsorship to its home market duties
Betclic Group has continued its home-market sponsorship drive after announcing that it will serve as the official sportsbook partner of French rugby union’s Top 14 league. Yesterday, France’s National Rugby League (LNR), the governing body of the Top 14, announced that Betclic had secured a three-season arrangement to serve as the league’s principal sports betting partner. The agreement will see …
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