PickGuru, the new venture of Stats Perform and DAZN co-founder Oliver Slipper, has launched in the UK, promoting its £1 million ‘UltimateGuru’ game. The start-up has launched its app on Apple and Google stores, which host UltimateGuru, a multi-sport predictor contest where players forecast the outcome of 12 major sporting events in the 2022 calendar. UltimateGuru participants must predict the …
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AstroPay and Burnley FC expand sponsorship arrangement
Burnley FC has enhanced its existing arrangement with official payment solution partner AstroPay, expanding the firm’s scope to include the club’s women’s team. As an official partner of the Premier League club, AstroPay sits alongside Burnley’s other commercial co-operators such as principal partner SpreadEx Sports and Asian betting partner BetVictor. AstroPay first partnered with Burnley for the 2018/19 season before …
Read More »AstroPay pens first cricket sponsorship with Sri Lanka T20 deal
AstroPay has made its first foray into the world of international cricket after agreeing to sponsor the Sri Lanka T20 World Cup team. Under the terms of the sponsorship, AstroPay will have its logo printed on the Sri Lanka team’s jersey, both on the leading arm and on the front of their training bib. In addition, the online payment solutions …
Read More »Fun88 links with Daren Sammy to strengthen sports marketing
Fun88 has signed West Indian cricket star Daren Sammy as a brand ambassador, strengthening its marketing and portfolio of professional sporting partners. Formed in order to ‘break new boundaries’, the agreement represents the betting brand’s first collaboration with a flagship cricket spokesperson, and seeks to build on the existing partnership between Fun88 and the Caribbean Premier League (CPL) for T20 …
Read More »Graeme Swann backs Australia for T20 World Cup glory
England T20 World Cup winner Graeme Swann has delivered a surprise tip as the T20 World Cup gets underway – he’s tipping Australia. Despite never having won the T20 World Cup Swann, reluctantly believes Australia can finally go all the way. Speaking exclusively as online bookmaker Unibet’s cricket ambassador, Swann explains: “I’m sorry but I’m going for Australia. No one …
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